{"id":1058,"date":"2026-04-03T11:06:10","date_gmt":"2026-04-03T11:06:10","guid":{"rendered":"https:\/\/www.method-post.com\/vi\/define-value-propositions-customer-segments-business-model-canvas\/"},"modified":"2026-04-03T11:06:10","modified_gmt":"2026-04-03T11:06:10","slug":"define-value-propositions-customer-segments-business-model-canvas","status":"publish","type":"post","link":"https:\/\/www.method-post.com\/vi\/define-value-propositions-customer-segments-business-model-canvas\/","title":{"rendered":"Ph\u00e2n t\u00edch th\u00e0nh ph\u1ea7n: C\u00e1ch x\u00e1c \u0111\u1ecbnh \u0111\u00fang c\u00e1c \u0111\u1ec1 xu\u1ea5t gi\u00e1 tr\u1ecb v\u00e0 c\u00e1c ph\u00e2n kh\u00fac kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n"},"content":{"rendered":"

Trong b\u1ed1i c\u1ea3nh chi\u1ebfn l\u01b0\u1ee3c kinh doanh, \u00edt khung n\u00e0o mang l\u1ea1i s\u1ef1 r\u00f5 r\u00e0ng b\u1eb1ng B\u1ea3n \u0111\u1ed3 M\u00f4 h\u00ecnh Kinh doanh. Trong c\u1ea5u tr\u00fac ch\u00edn kh\u1ed1i n\u00e0y, hai th\u00e0nh ph\u1ea7n n\u1ed5i b\u1eadt nh\u01b0 \u0111\u1ed9ng c\u01a1 cho m\u1ecdi d\u1ef1 \u00e1n kinh doanh: C\u00e1c \u0111\u1ec1 xu\u1ea5t gi\u00e1 tr\u1ecb<\/strong> v\u00e0 C\u00e1c ph\u00e2n kh\u00fac kh\u00e1ch h\u00e0ng<\/strong>. \u0110\u00e2y kh\u00f4ng ch\u1ec9 l\u00e0 nh\u1eefng \u00f4 \u0111\u1ec3 \u0111i\u1ec1n; ch\u00fang l\u00e0 c\u00e2u tr\u1ea3 l\u1eddi c\u1ed1t l\u00f5i cho c\u00e1c c\u00e2u h\u1ecfi b\u1ea1n \u0111ang gi\u00fap ai<\/em> v\u00e0 v\u1ea5n \u0111\u1ec1 b\u1ea1n \u0111ang gi\u1ea3i quy\u1ebft l\u00e0 g\u00ec<\/em>?<\/p>\n

Nhi\u1ec1u t\u1ed5 ch\u1ee9c g\u1eb7p kh\u00f3 kh\u0103n \u1edf \u0111\u00e2y. H\u1ecd t\u1ea1o ra s\u1ea3n ph\u1ea9m m\u00e0 kh\u00f4ng c\u00f3 \u0111\u1ed1i t\u01b0\u1ee3ng r\u00f5 r\u00e0ng, ho\u1eb7c nh\u1eafm \u0111\u1ebfn m\u1ed9t nh\u00f3m kh\u00e1ch h\u00e0ng v\u1edbi s\u1ea3n ph\u1ea9m kh\u00f4ng ph\u00f9 h\u1ee3p. S\u1ef1 thi\u1ebfu ph\u00f9 h\u1ee3p n\u00e0y d\u1eabn \u0111\u1ebfn l\u00e3ng ph\u00ed ngu\u1ed3n l\u1ef1c, t\u0103ng tr\u01b0\u1edfng ch\u1eadm ch\u1ea1p v\u00e0 cu\u1ed1i c\u00f9ng l\u00e0 r\u00fat kh\u1ecfi th\u1ecb tr\u01b0\u1eddng. H\u01b0\u1edbng d\u1eabn n\u00e0y cung c\u1ea5p c\u00e1i nh\u00ecn s\u00e2u s\u1eafc v\u1ec1 vi\u1ec7c x\u00e1c \u0111\u1ecbnh ch\u00ednh x\u00e1c c\u00e1c th\u00e0nh ph\u1ea7n then ch\u1ed1t n\u00e0y, \u0111\u1ea3m b\u1ea3o m\u00f4 h\u00ecnh kinh doanh c\u1ee7a b\u1ea1n \u0111\u01b0\u1ee3c x\u00e2y d\u1ef1ng tr\u00ean n\u1ec1n t\u1ea3ng v\u1eefng ch\u1eafc. \ud83d\ude80<\/p>\n

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\"Charcoal<\/figure>\n<\/div>\n

\ud83d\udd0d Hi\u1ec3u r\u00f5 v\u1ec1 \u0111\u1ec1 xu\u1ea5t gi\u00e1 tr\u1ecb<\/h2>\n

M\u1ed9t \u0111\u1ec1 xu\u1ea5t gi\u00e1 tr\u1ecb l\u00e0 l\u00fd do t\u1ea1i sao kh\u00e1ch h\u00e0ng n\u00ean ch\u1ecdn s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n thay v\u00ec \u0111\u1ed1i th\u1ee7. \u0110\u00f3 l\u00e0 g\u00f3i l\u1ee3i \u00edch c\u1ee5 th\u1ec3 \u0111\u00e1p \u1ee9ng nhu c\u1ea7u kh\u00e1ch h\u00e0ng. N\u00f3 kh\u00f4ng ch\u1ec9 l\u00e0 m\u1ed9t kh\u1ea9u hi\u1ec7u; m\u00e0 l\u00e0 m\u1ed9t tuy\u00ean b\u1ed1 to\u00e0n di\u1ec7n v\u1ec1 gi\u00e1 tr\u1ecb.<\/p>\n

C\u00e1c th\u00e0nh ph\u1ea7n c\u1ed1t l\u00f5i c\u1ee7a gi\u00e1 tr\u1ecb<\/h3>\n

\u0110\u1ec3 x\u00e1c \u0111\u1ecbnh m\u1ed9t \u0111\u1ec1 xu\u1ea5t gi\u00e1 tr\u1ecb m\u1ea1nh m\u1ebd, b\u1ea1n c\u1ea7n xem x\u00e9t ba l\u1edbp kh\u00e1c nhau:<\/p>\n

    \n
  • T\u00ednh n\u0103ng s\u1ea3n ph\u1ea9m:<\/strong>S\u1ea3n ph\u1ea9m th\u1ef1c s\u1ef1 l\u00e0m g\u00ec? Nhanh h\u01a1n? R\u1ebb h\u01a1n? B\u1ec1n h\u01a1n?<\/li>\n
  • L\u1ee3i \u00edch d\u1ecbch v\u1ee5:<\/strong>N\u00f3 khi\u1ebfn kh\u00e1ch h\u00e0ng c\u1ea3m th\u1ea5y th\u1ebf n\u00e0o? C\u00f3 ti\u1ebft ki\u1ec7m th\u1eddi gian kh\u00f4ng? C\u00f3 gi\u1ea3m c\u0103ng th\u1eb3ng kh\u00f4ng?<\/li>\n
  • L\u1ee3i \u00edch t\u00e2m l\u00fd:<\/strong>N\u00f3 mang l\u1ea1i \u0111\u1ecba v\u1ecb? An to\u00e0n? S\u1ef1 y\u00ean t\u00e2m?<\/li>\n<\/ul>\n

    Khi b\u1ea1n k\u1ebft h\u1ee3p nh\u1eefng y\u1ebfu t\u1ed1 n\u00e0y, b\u1ea1n chuy\u1ec3n t\u1eeb b\u00e1n h\u00e0ng h\u00f3a th\u00f4ng th\u01b0\u1eddng sang b\u00e1n gi\u1ea3i ph\u00e1p. V\u00ed d\u1ee5, m\u1ed9t d\u1ecbch v\u1ee5 chia s\u1ebb xe kh\u00f4ng ch\u1ec9 l\u00e0 m\u1ed9t chi\u1ebfc xe (t\u00ednh n\u0103ng); m\u00e0 l\u00e0 ph\u01b0\u01a1ng ti\u1ec7n di chuy\u1ec3n \u0111\u00e1ng tin c\u1eady (l\u1ee3i \u00edch); v\u00e0 l\u00e0 s\u1ef1 t\u1ef1 do kh\u00f4ng ph\u1ea3i lo l\u1eafng v\u1ec1 vi\u1ec7c \u0111\u1eadu xe (l\u1ee3i \u00edch t\u00e2m l\u00fd).<\/p>\n

    C\u00e1c lo\u1ea1i \u0111\u1ec1 xu\u1ea5t gi\u00e1 tr\u1ecb<\/h3>\n

    Kh\u00f4ng ph\u1ea3i m\u1ecdi gi\u00e1 tr\u1ecb n\u00e0o c\u0169ng \u0111\u01b0\u1ee3c t\u1ea1o ra nh\u01b0 nhau. C\u00e1c th\u1ecb tr\u01b0\u1eddng kh\u00e1c nhau \u0111\u00f2i h\u1ecfi c\u00e1c y\u1ebfu t\u1ed1 t\u1ea1o gi\u00e1 tr\u1ecb kh\u00e1c nhau. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 c\u00e1c th\u1ec3 lo\u1ea1i ch\u00ednh:<\/p>\n

      \n
    • S\u1ef1 m\u1edbi m\u1ebb:<\/strong>Cung c\u1ea5p \u0111i\u1ec1u g\u00ec \u0111\u00f3 m\u00e0 th\u1ecb tr\u01b0\u1eddng ch\u01b0a t\u1eebng th\u1ea5y tr\u01b0\u1edbc \u0111\u00e2y.<\/li>\n
    • Hi\u1ec7u su\u1ea5t:<\/strong>T\u1ed1c \u0111\u1ed9, hi\u1ec7u qu\u1ea3 ho\u1eb7c \u0111\u1ed9 ch\u00ednh x\u00e1c t\u1ed1t h\u01a1n c\u00e1c l\u1ef1a ch\u1ecdn hi\u1ec7n c\u00f3.<\/li>\n
    • T\u00f9y ch\u1ec9nh:<\/strong>Thi\u1ebft k\u1ebf s\u1ea3n ph\u1ea9m ph\u00f9 h\u1ee3p v\u1edbi nhu c\u1ea7u c\u1ee5 th\u1ec3 c\u1ee7a t\u1eebng c\u00e1 nh\u00e2n.<\/li>\n
    • Thi\u1ebft k\u1ebf:<\/strong>Th\u1ea9m m\u1ef9 v\u01b0\u1ee3t tr\u1ed9i ho\u1eb7c tr\u1ea3i nghi\u1ec7m ng\u01b0\u1eddi d\u00f9ng t\u1ed1t h\u01a1n.<\/li>\n
    • Th\u01b0\u01a1ng hi\u1ec7u \/ \u0110\u1ecba v\u1ecb:<\/strong>S\u1ef1 danh ti\u1ebfng \u0111i k\u00e8m v\u1edbi vi\u1ec7c s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m.<\/li>\n
    • Gi\u00e1 c\u1ea3:<\/strong>Cung c\u1ea5p ch\u1ea5t l\u01b0\u1ee3ng t\u01b0\u01a1ng \u0111\u01b0\u01a1ng v\u1edbi chi ph\u00ed th\u1ea5p h\u01a1n.<\/li>\n
    • Gi\u1ea3m chi ph\u00ed:<\/strong>Gi\u1ea3m chi ph\u00ed t\u1ed5ng th\u1ec3 s\u1edf h\u1eefu c\u1ee7a kh\u00e1ch h\u00e0ng.<\/li>\n
    • Gi\u1ea3m r\u1ee7i ro:<\/strong>\u0110\u1ea3m b\u1ea3o an to\u00e0n ho\u1eb7c \u0111\u1ed9 tin c\u1eady.<\/li>\n
    • Ti\u1ec7n l\u1ee3i \/ D\u1ec5 s\u1eed d\u1ee5ng:<\/strong>L\u00e0m cho quy tr\u00ecnh tr\u1edf n\u00ean d\u1ec5 d\u00e0ng ho\u1eb7c nhanh ch\u00f3ng h\u01a1n.<\/li>\n
    • Kh\u1ea3 n\u0103ng ti\u1ebfp c\u1eadn:<\/strong>L\u00e0m cho s\u1ea3n ph\u1ea9m c\u00f3 s\u1eb5n cho c\u00e1c nh\u00f3m ch\u01b0a \u0111\u01b0\u1ee3c ph\u1ee5c v\u1ee5 \u0111\u1ea7y \u0111\u1ee7.<\/li>\n<\/ul>\n

      Khi x\u00e1c \u0111\u1ecbnh \u0111\u1ec1 xu\u1ea5t c\u1ee7a b\u1ea1n, h\u00e3y ch\u1ecdn nh\u1eefng y\u1ebfu t\u1ed1 then ch\u1ed1t quan tr\u1ecdng nh\u1ea5t \u0111\u1ed1i v\u1edbi th\u1ecb tr\u01b0\u1eddng c\u1ee5 th\u1ec3 c\u1ee7a b\u1ea1n. C\u1ed1 g\u1eafng tr\u1edf th\u00e0nh t\u1ea5t c\u1ea3 cho m\u1ecdi ng\u01b0\u1eddi th\u01b0\u1eddng d\u1eabn \u0111\u1ebfn vi\u1ec7c kh\u00f4ng tr\u1edf th\u00e0nh g\u00ec c\u1ea3 v\u1edbi ai.<\/p>\n

      \ud83c\udfaf Gi\u1ea3i m\u00e3 c\u00e1c ph\u00e2n kh\u00fac kh\u00e1ch h\u00e0ng<\/h2>\n

      N\u1ebfu \u0111\u1ec1 xu\u1ea5t gi\u00e1 tr\u1ecb l\u00e0 l\u1eddi \u0111\u1ec1 ngh\u1ecb, th\u00ec ph\u00e2n kh\u00fac kh\u00e1ch h\u00e0ng l\u00e0 ng\u01b0\u1eddi nh\u1eadn. M\u1ed9t ph\u00e2n kh\u00fac kh\u00e1ch h\u00e0ng \u0111\u1ea1i di\u1ec7n cho m\u1ed9t nh\u00f3m ng\u01b0\u1eddi ho\u1eb7c t\u1ed5 ch\u1ee9c ri\u00eang bi\u1ec7t c\u00f3 nhu c\u1ea7u, \u0111\u1eb7c \u0111i\u1ec3m ho\u1eb7c h\u00e0nh vi chung.<\/p>\n

      T\u1ea1i sao ph\u00e2n kh\u00fac l\u1ea1i quan tr\u1ecdng<\/h3>\n

      Ti\u1ebfp th\u1ecb cho m\u1ecdi ng\u01b0\u1eddi \u0111\u1ed3ng ngh\u0129a v\u1edbi vi\u1ec7c kh\u00f4ng ti\u1ebfp th\u1ecb cho ai c\u1ea3. B\u1eb1ng c\u00e1ch ph\u00e2n kh\u00fac \u0111\u1ed1i t\u01b0\u1ee3ng, b\u1ea1n c\u00f3 th\u1ec3:<\/p>\n

        \n
      • T\u1eadp trung ngu\u1ed3n l\u1ef1c:<\/strong>\u0110\u1ecbnh h\u01b0\u1edbng ng\u00e2n s\u00e1ch c\u1ee7a b\u1ea1n \u0111\u1ebfn nh\u1eefng ng\u01b0\u1eddi c\u00f3 kh\u1ea3 n\u0103ng chuy\u1ec3n \u0111\u1ed5i cao nh\u1ea5t.<\/li>\n
      • T\u00f9y ch\u1ec9nh th\u00f4ng \u0111i\u1ec7p truy\u1ec1n th\u00f4ng:<\/strong>N\u00f3i ng\u00f4n ng\u1eef c\u1ee5 th\u1ec3 c\u1ee7a nh\u00f3m \u0111\u00f3.<\/li>\n
      • C\u1ea3i thi\u1ec7n s\u1ef1 ph\u00f9 h\u1ee3p c\u1ee7a s\u1ea3n ph\u1ea9m:<\/strong>X\u00e2y d\u1ef1ng c\u00e1c t\u00ednh n\u0103ng gi\u1ea3i quy\u1ebft c\u00e1c v\u1ea5n \u0111\u1ec1 c\u1ee5 th\u1ec3 cho nh\u1eefng ng\u01b0\u1eddi c\u1ee5 th\u1ec3.<\/li>\n
      • T\u1ed1i \u01b0u h\u00f3a gi\u00e1 c\u1ea3:<\/strong>T\u00ednh gi\u00e1 theo m\u1ee9c m\u00e0 m\u1ed9t ph\u00e2n kh\u00fac c\u1ee5 th\u1ec3 s\u1eb5n s\u00e0ng tr\u1ea3.<\/li>\n<\/ul>\n

        X\u00e1c \u0111\u1ecbnh c\u00e1c lo\u1ea1i kh\u00e1ch h\u00e0ng<\/h3>\n

        Kh\u00e1ch h\u00e0ng kh\u00f4ng ph\u1ea3i l\u00e0 m\u1ed9t kh\u1ed1i th\u1ed1ng nh\u1ea5t. H\u1ecd c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c ph\u00e2n lo\u1ea1i theo nhi\u1ec1u c\u00e1ch kh\u00e1c nhau:<\/p>\n

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        • Th\u1ecb tr\u01b0\u1eddng \u0111\u1ea1i ch\u00fang:<\/strong> Kh\u00f4ng c\u00f3 ph\u00e2n \u0111o\u1ea1n r\u00f5 r\u1ec7t. S\u1ea3n ph\u1ea9m \u0111\u01b0\u1ee3c cung c\u1ea5p cho m\u1ecdi ng\u01b0\u1eddi (v\u00ed d\u1ee5: h\u00e0ng h\u00f3a thi\u1ebft y\u1ebfu c\u01a1 b\u1ea3n).<\/li>\n
        • Th\u1ecb tr\u01b0\u1eddng ng\u00e1ch:<\/strong> T\u1eadp trung v\u00e0o m\u1ed9t nh\u00f3m c\u1ee5 th\u1ec3, chuy\u00ean bi\u1ec7t v\u1edbi nhu c\u1ea7u \u0111\u1eb7c bi\u1ec7t.<\/li>\n
        • Ph\u00e2n \u0111o\u1ea1n:<\/strong> Nh\u1eefng nh\u00f3m kh\u00e1ch h\u00e0ng kh\u00e1c nhau v\u1edbi nhu c\u1ea7u ri\u00eang bi\u1ec7t, ngay c\u1ea3 trong c\u00f9ng m\u1ed9t danh m\u1ee5c.<\/li>\n
        • \u0110a d\u1ea1ng h\u00f3a:<\/strong> Ph\u1ee5c v\u1ee5 hai ho\u1eb7c nhi\u1ec1u nh\u00f3m kh\u00e1ch h\u00e0ng kh\u00f4ng li\u00ean quan \u0111\u1ebfn nhau.<\/li>\n
        • N\u1ec1n t\u1ea3ng \u0111a b\u00ean:<\/strong> Ph\u1ee5c v\u1ee5 hai nh\u00f3m ph\u1ee5 thu\u1ed9c l\u1eabn nhau (v\u00ed d\u1ee5: t\u00e0i x\u1ebf v\u00e0 h\u00e0nh kh\u00e1ch).<\/li>\n<\/ul>\n

          B\u1ea3ng chi\u1ebfn l\u01b0\u1ee3c ph\u00e2n \u0111o\u1ea1n<\/h3>\n

          \u0110\u1ec3 l\u00e0m r\u00f5 s\u1ef1 kh\u00e1c bi\u1ec7t gi\u1eefa c\u00e1c ph\u01b0\u01a1ng ph\u00e1p ph\u00e2n \u0111o\u1ea1n, h\u00e3y xem x\u00e9t ph\u00e2n t\u00edch sau:<\/p>\n\n\n\n\n\n\n\n\n
          Chi\u1ebfn l\u01b0\u1ee3c<\/th>\nTr\u1ecdng t\u00e2m<\/th>\nV\u00ed d\u1ee5<\/th>\n<\/tr>\n<\/thead>\n
          Nh\u00e2n kh\u1ea9u h\u1ecdc<\/strong><\/td>\nTu\u1ed5i, Gi\u1edbi t\u00ednh, Thu nh\u1eadp, \u0110\u1ecba \u0111i\u1ec3m<\/td>\nH\u00e0ng xa x\u1ec9 cao c\u1ea5p d\u00e0nh cho nh\u1eefng ng\u01b0\u1eddi c\u00f3 thu nh\u1eadp cao<\/td>\n<\/tr>\n
          \u0110\u1ecba l\u00fd<\/strong><\/td>\nV\u00f9ng mi\u1ec1n, Kh\u00ed h\u1eadu, Quy m\u00f4 th\u00e0nh ph\u1ed1<\/td>\nQu\u1ea7n \u00e1o m\u00f9a \u0111\u00f4ng cho c\u00e1c khu v\u1ef1c kh\u00ed h\u1eadu l\u1ea1nh<\/td>\n<\/tr>\n
          T\u00e2m l\u00fd h\u1ecdc<\/strong><\/td>\nL\u1ed1i s\u1ed1ng, Gi\u00e1 tr\u1ecb, T\u00ednh c\u00e1ch<\/td>\nS\u1ea3n ph\u1ea9m th\u00e2n thi\u1ec7n v\u1edbi m\u00f4i tr\u01b0\u1eddng d\u00e0nh cho ng\u01b0\u1eddi ti\u00eau d\u00f9ng quan t\u00e2m \u0111\u1ebfn m\u00f4i tr\u01b0\u1eddng<\/td>\n<\/tr>\n
          H\u00e0nh vi<\/strong><\/td>\nT\u1ea7n su\u1ea5t s\u1eed d\u1ee5ng, S\u1ef1 trung th\u00e0nh, Ho\u00e0n c\u1ea3nh s\u1eed d\u1ee5ng<\/td>\nPh\u1ea7n m\u1ec1m d\u00e0nh cho ng\u01b0\u1eddi d\u00f9ng doanh nghi\u1ec7p th\u01b0\u1eddng xuy\u00ean s\u1eed d\u1ee5ng so v\u1edbi ng\u01b0\u1eddi d\u00f9ng th\u00f4ng th\u01b0\u1eddng<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

          \ud83d\udd17 L\u1ea5p \u0111\u1ea7y kho\u1ea3ng c\u00e1ch: S\u1ef1 ph\u00f9 h\u1ee3p v\u00e0 \u0111\u1ed3ng b\u1ed9<\/h2>\n

          \u0110i\u1ec1u k\u1ef3 di\u1ec7u x\u1ea3y ra khi Gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i ph\u00f9 h\u1ee3p ho\u00e0n h\u1ea3o v\u1edbi Nh\u00f3m kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau. \u0110i\u1ec1u n\u00e0y th\u01b0\u1eddng \u0111\u01b0\u1ee3c g\u1ecdi l\u00e0 S\u1ef1 ph\u00f9 h\u1ee3p gi\u1eefa s\u1ea3n ph\u1ea9m v\u00e0 th\u1ecb tr\u01b0\u1eddng. N\u1ebfu kh\u00f4ng c\u00f3 s\u1ef1 ph\u00f9 h\u1ee3p n\u00e0y, m\u00f4 h\u00ecnh kinh doanh c\u1ee7a b\u1ea1n s\u1ebd g\u1eb7p ph\u1ea3i s\u1ef1 c\u1ea3n tr\u1edf.<\/p>\n

          B\u1ea3n \u0111\u1ed3 Gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i<\/h3>\n

          \u0110\u1ec3 \u0111\u1ea3m b\u1ea3o s\u1ef1 \u0111\u1ed3ng b\u1ed9, nhi\u1ec1u nh\u00e0 chi\u1ebfn l\u01b0\u1ee3c s\u1eed d\u1ee5ng m\u1ed9t g\u00f3c nh\u00ecn chi ti\u1ebft h\u01a1n c\u1ee7a B\u1ea3n \u0111\u1ed3 M\u00f4 h\u00ecnh Kinh doanh g\u1ecdi l\u00e0 B\u1ea3n \u0111\u1ed3 Gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i. N\u00f3 \u0111\u1eb7t H\u1ed3 s\u01a1 kh\u00e1ch h\u00e0ng c\u1ea1nh v\u1edbi B\u1ea3n \u0111\u1ed3 Gi\u00e1 tr\u1ecb.<\/p>\n

            \n
          • H\u1ed3 s\u01a1 kh\u00e1ch h\u00e0ng:<\/strong> Bao g\u1ed3m c\u00e1c c\u00f4ng vi\u1ec7c c\u1ea7n l\u00e0m, n\u1ed7i \u0111au v\u00e0 l\u1ee3i \u00edch.<\/li>\n
          • B\u1ea3n \u0111\u1ed3 gi\u00e1 tr\u1ecb:<\/strong> Bao g\u1ed3m S\u1ea3n ph\u1ea9m & D\u1ecbch v\u1ee5, c\u00e1c gi\u1ea3i ph\u00e1p gi\u1ea3m \u0111au v\u00e0 c\u00e1c y\u1ebfu t\u1ed1 t\u1ea1o ra l\u1ee3i \u00edch.<\/li>\n<\/ul>\n

            C\u00e1c c\u00f4ng vi\u1ec7c c\u1ea7n l\u00e0m:<\/strong> Kh\u00e1ch h\u00e0ng \u0111ang c\u1ed1 g\u1eafng \u0111\u1ea1t \u0111\u01b0\u1ee3c \u0111i\u1ec1u g\u00ec? (Ch\u1ee9c n\u0103ng, X\u00e3 h\u1ed9i, C\u1ea3m x\u00fac)<\/p>\n

            N\u1ed7i \u0111au:<\/strong> Nh\u1eefng r\u00e0o c\u1ea3n, r\u1ee7i ro hay c\u1ea3m x\u00fac ti\u00eau c\u1ef1c n\u00e0o ng\u0103n kh\u00e1ch h\u00e0ng ho\u00e0n th\u00e0nh c\u00f4ng vi\u1ec7c?<\/p>\n

            L\u1ee3i \u00edch:<\/strong> Kh\u00e1ch h\u00e0ng mong \u0111\u1ee3i hay mong mu\u1ed1n nh\u1eefng l\u1ee3i \u00edch hay k\u1ebft qu\u1ea3 g\u00ec?<\/p>\n

            Khi b\u1ea1n k\u1ebft n\u1ed1i B\u1ea3n \u0111\u1ed3 gi\u00e1 tr\u1ecb v\u1edbi H\u1ed3 s\u01a1 kh\u00e1ch h\u00e0ng, b\u1ea1n c\u1ea7n t\u00ecm s\u1ef1 ph\u00f9 h\u1ee3p. C\u00e1c gi\u1ea3i ph\u00e1p gi\u1ea3m \u0111au c\u1ee7a b\u1ea1n c\u00f3 th\u1ef1c s\u1ef1 gi\u1ea3i quy\u1ebft \u0111\u01b0\u1ee3c n\u1ed7i \u0111au c\u1ee7a kh\u00e1ch h\u00e0ng kh\u00f4ng? C\u00e1c y\u1ebfu t\u1ed1 t\u1ea1o ra l\u1ee3i \u00edch c\u00f3 mang l\u1ea1i nh\u1eefng l\u1ee3i \u00edch c\u1ee5 th\u1ec3 m\u00e0 h\u1ecd mong mu\u1ed1n kh\u00f4ng?<\/p>\n

            \ud83d\udcdd H\u01b0\u1edbng d\u1eabn th\u1ef1c hi\u1ec7n t\u1eebng b\u01b0\u1edbc<\/h2>\n

            X\u00e1c \u0111\u1ecbnh c\u00e1c th\u00e0nh ph\u1ea7n n\u00e0y \u0111\u00f2i h\u1ecfi nghi\u00ean c\u1ee9u, l\u1eb7p l\u1ea1i v\u00e0 s\u1ef1 ch\u00e2n th\u00e0nh. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t quy tr\u00ecnh th\u1ef1c t\u1ebf \u0111\u1ec3 th\u1ef1c hi\u1ec7n \u0111i\u1ec1u n\u00e0y m\u1ed9t c\u00e1ch ch\u00ednh x\u00e1c.<\/p>\n

            B\u01b0\u1edbc 1: Ti\u1ebfn h\u00e0nh kh\u00e1m ph\u00e1 kh\u00e1ch h\u00e0ng<\/h3>\n

            \u0110\u1eebng d\u1ef1a v\u00e0o gi\u1ea3 \u0111\u1ecbnh. H\u00e3y \u0111\u1ebfn v\u1edbi nh\u1eefng ng\u01b0\u1eddi b\u1ea1n cho r\u1eb1ng l\u00e0 kh\u00e1ch h\u00e0ng c\u1ee7a m\u00ecnh.<\/p>\n

              \n
            • Ph\u1ecfng v\u1ea5n:<\/strong> Ti\u1ebfn h\u00e0nh c\u00e1c cu\u1ed9c tr\u00f2 chuy\u1ec7n 1-1. H\u1ecfi v\u1ec1 nh\u1eefng kh\u00f3 kh\u0103n hi\u1ec7n t\u1ea1i c\u1ee7a h\u1ecd.<\/li>\n
            • Quan s\u00e1t:<\/strong> Quan s\u00e1t c\u00e1ch h\u1ecd l\u00e0m vi\u1ec7c ho\u1eb7c sinh s\u1ed1ng. X\u00e1c \u0111\u1ecbnh nh\u1eefng b\u1ea5t c\u1eadp h\u1ecd ch\u1ea5p nh\u1eadn.<\/li>\n
            • Kh\u1ea3o s\u00e1t:<\/strong> Thu th\u1eadp d\u1eef li\u1ec7u \u0111\u1ecbnh l\u01b0\u1ee3ng v\u1ec1 s\u1edf th\u00edch v\u00e0 h\u00e0nh vi.<\/li>\n<\/ul>\n

              B\u01b0\u1edbc 2: So\u1ea1n th\u1ea3o H\u1ed3 s\u01a1 kh\u00e1ch h\u00e0ng<\/h3>\n

              D\u1ef1a tr\u00ean kh\u00e1m ph\u00e1 c\u1ee7a b\u1ea1n, t\u1ea1o m\u1ed9t h\u1ed3 s\u01a1 chi ti\u1ebft cho nh\u00f3m kh\u00e1ch h\u00e0ng ch\u00ednh.<\/p>\n

                \n
              • \u0110\u1eb7t t\u00ean cho nh\u00f3m:<\/strong> \u0110\u1eb7t cho h\u1ecd m\u1ed9t t\u00ean nh\u00e2n v\u1eadt (v\u00ed d\u1ee5: \u201cSarah ti\u1ebft ki\u1ec7m chi ph\u00ed\u201d).<\/li>\n
              • X\u00e1c \u0111\u1ecbnh c\u00f4ng vi\u1ec7c:<\/strong> H\u1ecd \u0111ang c\u1ed1 g\u1eafng ho\u00e0n th\u00e0nh nhi\u1ec7m v\u1ee5 g\u00ec?<\/li>\n
              • Li\u1ec7t k\u00ea c\u00e1c n\u1ed7i \u0111au:<\/strong> \u0110i\u1ec1u g\u00ec khi\u1ebfn h\u1ecd m\u1ea5t ng\u1ee7 li\u00ean quan \u0111\u1ebfn nhi\u1ec7m v\u1ee5 n\u00e0y?<\/li>\n
              • Li\u1ec7t k\u00ea c\u00e1c l\u1ee3i \u00edch:<\/strong> \u0110i\u1ec1u g\u00ec s\u1ebd khi\u1ebfn h\u1ecd m\u1ec9m c\u01b0\u1eddi?<\/li>\n<\/ul>\n

                B\u01b0\u1edbc 3: So\u1ea1n b\u1ea3n \u0111\u1ed3 gi\u00e1 tr\u1ecb<\/h3>\n

                B\u00e2y gi\u1edd, h\u00e3y thi\u1ebft k\u1ebf \u0111\u1ec1 xu\u1ea5t c\u1ee7a b\u1ea1n \u0111\u1ec3 ph\u00f9 h\u1ee3p v\u1edbi h\u1ed3 s\u01a1 \u0111\u00f3.<\/p>\n

                  \n
                • X\u00e1c \u0111\u1ecbnh s\u1ea3n ph\u1ea9m:<\/strong>\u0110\u1ec1 xu\u1ea5t c\u1ed1t l\u00f5i l\u00e0 g\u00ec?<\/li>\n
                • Ph\u00f9 h\u1ee3p v\u1edbi c\u00e1c gi\u1ea3i ph\u00e1p gi\u1ea3m \u0111au:<\/strong>S\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n c\u1ee5 th\u1ec3 lo\u1ea1i b\u1ecf nh\u1eefng n\u1ed7i \u0111au \u0111\u00e3 x\u00e1c \u0111\u1ecbnh nh\u01b0 th\u1ebf n\u00e0o?<\/li>\n
                • Ph\u00f9 h\u1ee3p v\u1edbi c\u00e1c y\u1ebfu t\u1ed1 t\u1ea1o l\u1ee3i \u00edch:<\/strong>S\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n t\u1ea1o ra nh\u1eefng l\u1ee3i \u00edch mong mu\u1ed1n nh\u01b0 th\u1ebf n\u00e0o?<\/li>\n<\/ul>\n

                  B\u01b0\u1edbc 4: X\u00e1c nh\u1eadn v\u00e0 l\u1eb7p l\u1ea1i<\/h3>\n

                  M\u1ed9t khi b\u1ea1n \u0111\u00e3 so\u1ea1n xong c\u1ea3 hai, h\u00e3y th\u1eed nghi\u1ec7m ch\u00fang trong th\u1ebf gi\u1edbi th\u1ef1c.<\/p>\n

                    \n
                  • X\u00e2y d\u1ef1ng b\u1ea3n m\u1eabu:<\/strong>T\u1ea1o ra phi\u00ean b\u1ea3n t\u1ed1i thi\u1ec3u kh\u1ea3 thi c\u1ee7a gi\u1ea3i ph\u00e1p.<\/li>\n
                  • Th\u1ef1c hi\u1ec7n c\u00e1c th\u00ed nghi\u1ec7m:<\/strong>Th\u1eed nghi\u1ec7m gi\u00e1 c\u1ea3, th\u00f4ng \u0111i\u1ec7p v\u00e0 t\u00ednh n\u0103ng.<\/li>\n
                  • \u0110o l\u01b0\u1eddng ph\u1ea3n h\u1ed3i:<\/strong>H\u1ecd c\u00f3 mua kh\u00f4ng? H\u1ecd c\u00f3 quay l\u1ea1i kh\u00f4ng? H\u1ecd c\u00f3 gi\u1edbi thi\u1ec7u ng\u01b0\u1eddi kh\u00e1c kh\u00f4ng?<\/li>\n
                  • \u0110i\u1ec1u ch\u1ec9nh ho\u1eb7c ti\u1ebfp t\u1ee5c:<\/strong>N\u1ebfu s\u1ef1 ph\u00f9 h\u1ee3p l\u00e0 y\u1ebfu, h\u00e3y \u0111i\u1ec1u ch\u1ec9nh nh\u00f3m kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau ho\u1eb7c \u0111\u1ec1 xu\u1ea5t gi\u00e1 tr\u1ecb.<\/li>\n<\/ul>\n

                    \u26a0\ufe0f Nh\u1eefng sai l\u1ea7m ph\u1ed5 bi\u1ebfn c\u1ea7n tr\u00e1nh<\/h2>\n

                    Ngay c\u1ea3 c\u00e1c \u0111\u1ed9i ng\u0169 c\u00f3 kinh nghi\u1ec7m c\u0169ng m\u1eafc sai l\u1ea7m khi x\u00e1c \u0111\u1ecbnh c\u00e1c kh\u1ed1i n\u00e0y. Nh\u1eadn th\u1ee9c \u0111\u01b0\u1ee3c nh\u1eefng c\u00e1i b\u1eaby ph\u1ed5 bi\u1ebfn c\u00f3 th\u1ec3 gi\u00fap ti\u1ebft ki\u1ec7m th\u1eddi gian v\u00e0 v\u1ed1n \u0111\u00e1ng k\u1ec3.<\/p>\n

                    1. Nh\u1ea7m l\u1eabn t\u00ednh n\u0103ng v\u1edbi l\u1ee3i \u00edch<\/h3>\n

                    Kh\u00e1ch h\u00e0ng kh\u00f4ng quan t\u00e2m \u0111\u1ebfn t\u00ednh n\u0103ng; h\u1ecd quan t\u00e2m \u0111\u1ebfn k\u1ebft qu\u1ea3. N\u00f3i \u201cPh\u1ea7n m\u1ec1m c\u1ee7a ch\u00fang t\u00f4i c\u00f3 dung l\u01b0\u1ee3ng l\u01b0u tr\u1eef 500GB\u201d l\u00e0 m\u1ed9t t\u00ednh n\u0103ng. N\u00f3i \u201cKh\u00f4ng bao gi\u1edd ph\u1ea3i x\u00f3a m\u1ed9t k\u00fd \u1ee9c n\u1eefa\u201d l\u00e0 m\u1ed9t l\u1ee3i \u00edch. H\u00e3y t\u1eadp trung v\u00e0o k\u1ebft qu\u1ea3.<\/p>\n

                    2. X\u00e1c \u0111\u1ecbnh qu\u00e1 nhi\u1ec1u nh\u00f3m kh\u00e1ch h\u00e0ng<\/h3>\n

                    B\u1eaft \u0111\u1ea7u v\u1edbi m\u1ed9t nh\u00f3m kh\u00e1ch h\u00e0ng ch\u00ednh. C\u1ed1 g\u1eafng ph\u1ee5c v\u1ee5 th\u1ecb tr\u01b0\u1eddng \u0111\u1ea1i ch\u00fang v\u00e0 th\u1ecb tr\u01b0\u1eddng ng\u00e1ch c\u00f9ng l\u00fac s\u1ebd l\u00e0m m\u1edd th\u00f4ng \u0111i\u1ec7p c\u1ee7a b\u1ea1n v\u00e0 l\u00e0m c\u1ea1n ki\u1ec7t ngu\u1ed3n l\u1ef1c. H\u00e3y t\u1eadp trung v\u00e0o m\u1ed9t nh\u00f3m v\u00e0 chi\u1ebfm l\u0129nh n\u00f3 tr\u01b0\u1edbc khi m\u1edf r\u1ed9ng.<\/p>\n

                    3. B\u1ecf qua \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh<\/h3>\n

                    \u0110\u1ec1 xu\u1ea5t gi\u00e1 tr\u1ecb c\u1ee7a b\u1ea1n mang t\u00ednh t\u01b0\u01a1ng \u0111\u1ed1i. N\u1ebfu \u0111\u1ed1i th\u1ee7 \u0111\u00e3 cung c\u1ea5p gi\u1ea3i ph\u00e1p r\u1ebb h\u01a1n v\u1edbi ch\u1ea5t l\u01b0\u1ee3ng t\u01b0\u01a1ng \u0111\u01b0\u01a1ng, \u0111\u1ec1 xu\u1ea5t gi\u00e1 tr\u1ecb c\u1ee7a b\u1ea1n ph\u1ea3i nh\u1ea5n m\u1ea1nh m\u1ed9t l\u1ee3i th\u1ebf kh\u00e1c, ch\u1eb3ng h\u1ea1n nh\u01b0 h\u1ed7 tr\u1ee3, t\u1ed1c \u0111\u1ed9 ho\u1eb7c \u0111\u1ed9 tin c\u1eady.<\/p>\n

                    4. \u0110\u1ecbnh ngh\u0129a t\u0129nh<\/h3>\n

                    Th\u1ecb tr\u01b0\u1eddng thay \u0111\u1ed5i. Nhu c\u1ea7u kh\u00e1ch h\u00e0ng ph\u00e1t tri\u1ec3n. M\u1ed9t \u0111\u1ec1 xu\u1ea5t gi\u00e1 tr\u1ecb t\u1eebng hi\u1ec7u qu\u1ea3 n\u0103m n\u0103m tr\u01b0\u1edbc c\u00f3 th\u1ec3 \u0111\u00e3 l\u1ed7i th\u1eddi ng\u00e0y nay. Th\u01b0\u1eddng xuy\u00ean xem x\u00e9t l\u1ea1i c\u00e1c th\u00e0nh ph\u1ea7n n\u00e0y \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o ch\u00fang v\u1eabn ph\u00f9 h\u1ee3p.<\/p>\n

                    5. T\u1eadp trung v\u00e0o m\u1ee5c ti\u00eau n\u1ed9i b\u1ed9<\/h3>\n

                    \u0110\u1eebng \u0111\u1ecbnh ngh\u0129a gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i c\u1ee7a b\u1ea1n d\u1ef1a tr\u00ean nh\u1eefng g\u00ec b\u1ea1n mu\u1ed1n x\u00e2y d\u1ef1ng. H\u00e3y \u0111\u1ecbnh ngh\u0129a n\u00f3 d\u1ef1a tr\u00ean nhu c\u1ea7u th\u1ef1c t\u1ebf c\u1ee7a th\u1ecb tr\u01b0\u1eddng. Tr\u00e1nh c\u00e1i b\u1eaby y\u00eau th\u00edch gi\u1ea3i ph\u00e1p c\u1ee7a b\u1ea1n h\u01a1n l\u00e0 v\u1ea5n \u0111\u1ec1 m\u00e0 b\u1ea1n \u0111ang gi\u1ea3i quy\u1ebft.<\/p>\n

                    \ud83e\udde9 Ph\u00e2n t\u00edch tr\u01b0\u1eddng h\u1ee3p: C\u00e1c v\u00ed d\u1ee5 chung<\/h2>\n

                    \u0110\u1ec3 minh h\u1ecda nh\u1eefng kh\u00e1i ni\u1ec7m n\u00e0y, h\u00e3y c\u00f9ng xem x\u00e9t hai t\u00ecnh hu\u1ed1ng gi\u1ea3 \u0111\u1ecbnh.<\/p>\n

                    T\u00ecnh hu\u1ed1ng A: \u1ee8ng d\u1ee5ng t\u0103ng n\u0103ng su\u1ea5t<\/h3>\n

                    \u0110\u1ed1i t\u01b0\u1ee3ng:<\/strong> C\u00e1c nh\u00e0 thi\u1ebft k\u1ebf \u0111\u1ed3 h\u1ecda t\u1ef1 do.<\/p>\n

                    V\u1ea5n \u0111\u1ec1:<\/strong> H\u1ecd g\u1eb7p kh\u00f3 kh\u0103n trong vi\u1ec7c theo d\u00f5i th\u1eddi gian tr\u00ean nhi\u1ec1u kh\u00e1ch h\u00e0ng v\u00e0 h\u00f3a \u0111\u01a1n th\u01b0\u1eddng b\u1ecb tr\u1ec5.<\/p>\n

                    Gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i:<\/strong> M\u1ed9t c\u00f4ng c\u1ee5 to\u00e0n di\u1ec7n gi\u00fap theo d\u00f5i th\u1eddi gian v\u00e0 t\u1ef1 \u0111\u1ed9ng t\u1ea1o h\u00f3a \u0111\u01a1n.<\/p>\n

                    Ph\u00f9 h\u1ee3p:<\/strong> Cao. \u0110\u1ed1i t\u01b0\u1ee3ng c\u00f3 m\u1ed9t n\u1ed7i \u0111au c\u1ee5 th\u1ec3 trong quy tr\u00ecnh l\u00e0m vi\u1ec7c m\u00e0 gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i gi\u1ea3i quy\u1ebft tr\u1ef1c ti\u1ebfp.<\/p>\n

                    T\u00ecnh hu\u1ed1ng B: N\u1ec1n t\u1ea3ng th\u1ec3 d\u1ee5c th\u1ec3 thao<\/h3>\n

                    \u0110\u1ed1i t\u01b0\u1ee3ng:<\/strong> D\u00e2n s\u1ed1 n\u00f3i chung.<\/p>\n

                    V\u1ea5n \u0111\u1ec1:<\/strong> Thi\u1ebfu \u0111\u1ed9ng l\u1ef1c v\u00e0 th\u1eddi gian.<\/p>\n

                    Gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i:<\/strong> \u1ee8ng d\u1ee5ng t\u1eadp luy\u1ec7n t\u1ed1t nh\u1ea5t th\u1ebf gi\u1edbi.<\/p>\n

                    Ph\u00f9 h\u1ee3p:<\/strong> Th\u1ea5p. \u201cT\u1ed1t nh\u1ea5t\u201d l\u00e0 m\u01a1 h\u1ed3. \u201cD\u00e2n s\u1ed1 n\u00f3i chung\u201d qu\u00e1 r\u1ed9ng. M\u1ed9t l\u1ef1a ch\u1ecdn ph\u00f9 h\u1ee3p h\u01a1n s\u1ebd l\u00e0 \u201cCha m\u1eb9 b\u1eadn r\u1ed9n c\u1ea7n c\u00e1c b\u00e0i t\u1eadp t\u1ea1i nh\u00e0 15 ph\u00fat\u201d.<\/p>\n

                    So s\u00e1nh n\u00e0y l\u00e0m n\u1ed5i b\u1eadt s\u1ee9c m\u1ea1nh c\u1ee7a t\u00ednh c\u1ee5 th\u1ec3. H\u1ea1n ch\u1ebf \u0111\u1ed1i t\u01b0\u1ee3ng gi\u00fap \u0111\u1ecbnh ngh\u0129a gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i r\u00f5 r\u00e0ng v\u00e0 s\u1eafc n\u00e9t h\u01a1n.<\/p>\n

                    \ud83d\udee0\ufe0f C\u00f4ng c\u1ee5 th\u1ef1c hi\u1ec7n<\/h2>\n

                    B\u1ea1n kh\u00f4ng c\u1ea7n ph\u1ea7n m\u1ec1m \u0111\u1eaft ti\u1ec1n \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh c\u00e1c th\u00e0nh ph\u1ea7n n\u00e0y. M\u1ee5c ti\u00eau l\u00e0 s\u1ef1 r\u00f5 r\u00e0ng, ch\u1ee9 kh\u00f4ng ph\u1ea3i s\u1ef1 ph\u1ee9c t\u1ea1p.<\/p>\n

                      \n
                    • B\u1ea3ng tr\u1eafng:<\/strong>C\u1ea7n thi\u1ebft cho c\u00e1c bu\u1ed5i h\u1ecdp n\u00e3o c\u1ed9ng t\u00e1c.<\/li>\n
                    • B\u1ea3ng t\u00ednh:<\/strong>H\u1eefu \u00edch \u0111\u1ec3 theo d\u00f5i d\u1eef li\u1ec7u kh\u00e1ch h\u00e0ng v\u00e0 k\u1ebft qu\u1ea3 kh\u1ea3o s\u00e1t.<\/li>\n
                    • Gi\u1ea5y ghi ch\u00fa:<\/strong> R\u1ea5t t\u1ed1t \u0111\u1ec3 di chuy\u1ec3n \u00fd t\u01b0\u1edfng v\u00e0 nh\u00f3m c\u00e1c kh\u00e1i ni\u1ec7m t\u01b0\u01a1ng t\u1ef1 l\u1ea1i v\u1edbi nhau.<\/li>\n
                    • Ghi ch\u00fa ph\u1ecfng v\u1ea5n:<\/strong>Duy tr\u00ec m\u1ed9t kho l\u01b0u tr\u1eef trung t\u00e2m cho ph\u1ea3n h\u1ed3i kh\u00e1ch h\u00e0ng.<\/li>\n<\/ul>\n

                      Ph\u01b0\u01a1ng ti\u1ec7n quan tr\u1ecdng h\u01a1n ph\u01b0\u01a1ng ph\u00e1p. \u0110i\u1ec1u then ch\u1ed1t l\u00e0 ghi ch\u00e9p l\u1ea1i suy ngh\u0129 c\u1ee7a b\u1ea1n \u0111\u1ec3 c\u00f3 th\u1ec3 quay l\u1ea1i xem x\u00e9t v\u00e0 th\u00e1ch th\u1ee9c n\u00f3.<\/p>\n

                      \ud83d\udd04 C\u1ea3i ti\u1ebfn li\u00ean t\u1ee5c<\/h2>\n

                      X\u00e1c \u0111\u1ecbnh Gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i v\u00e0 C\u00e1c nh\u00f3m kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau kh\u00f4ng ph\u1ea3i l\u00e0 m\u1ed9t c\u00f4ng vi\u1ec7c m\u1ed9t l\u1ea7n. \u0110\u00f3 l\u00e0 m\u1ed9t qu\u00e1 tr\u00ecnh li\u00ean t\u1ee5c kh\u00e1m ph\u00e1. Khi b\u1ea1n thu th\u1eadp th\u00eam d\u1eef li\u1ec7u, b\u1ea1n s\u1ebd tinh ch\u1ec9nh hi\u1ec3u bi\u1ebft v\u1ec1 kh\u00e1ch h\u00e0ng c\u1ee7a m\u00ecnh l\u00e0 ai v\u00e0 \u0111i\u1ec1u g\u00ec th\u1ef1c s\u1ef1 c\u00f3 gi\u00e1 tr\u1ecb v\u1edbi h\u1ecd.<\/p>\n

                      Th\u01b0\u1eddng xuy\u00ean t\u1ef1 h\u1ecfi b\u1ea3n th\u00e2n:<\/p>\n

                        \n
                      • Kh\u00e1ch h\u00e0ng hi\u1ec7n t\u1ea1i c\u1ee7a ch\u00fang ta v\u1eabn c\u00f2n l\u00e0 kh\u00e1ch h\u00e0ng l\u00fd t\u01b0\u1edfng kh\u00f4ng?<\/li>\n
                      • Th\u1ecb tr\u01b0\u1eddng \u0111\u00e3 thay \u0111\u1ed5i theo c\u00e1ch n\u00e0o \u0111\u00f3 khi\u1ebfn gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i c\u1ee7a ch\u00fang ta tr\u1edf n\u00ean \u00edt li\u00ean quan h\u01a1n?<\/li>\n
                      • Ch\u00fang ta c\u00f3 \u0111ang gi\u1ea3i quy\u1ebft \u0111\u00fang v\u1ea5n \u0111\u1ec1, hay ch\u1ec9 l\u00e0 m\u1ed9t v\u1ea5n \u0111\u1ec1 ch\u00fang ta t\u00ecm th\u1ea5y?<\/li>\n<\/ul>\n

                        B\u1eb1ng c\u00e1ch lu\u00f4n \u0111\u1eb7t nh\u1eefng c\u00e2u h\u1ecfi n\u00e0y l\u00ean h\u00e0ng \u0111\u1ea7u trong chi\u1ebfn l\u01b0\u1ee3c c\u1ee7a b\u1ea1n, b\u1ea1n duy tr\u00ec \u0111\u01b0\u1ee3c m\u1ed9t m\u00f4 h\u00ecnh kinh doanh ki\u00ean c\u01b0\u1eddng v\u00e0 nh\u1ea1y b\u00e9n tr\u01b0\u1edbc s\u1ef1 thay \u0111\u1ed5i.<\/p>\n

                        B\u1ea3n \u0111\u1ed3 M\u00f4 h\u00ecnh Kinh doanh l\u00e0 m\u1ed9t t\u00e0i li\u1ec7u s\u1ed1ng \u0111\u1ed9ng. C\u00e1c kh\u1ed1i v\u1ec1 Gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i v\u00e0 Nh\u00f3m kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau l\u00e0 nh\u1eefng \u0111i\u1ec3m neo. N\u1ebfu ch\u00fang v\u1eefng ch\u1eafc, ph\u1ea7n c\u00f2n l\u1ea1i c\u1ee7a m\u00f4 h\u00ecnh c\u00f3 th\u1ec3 linh ho\u1ea1t v\u00e0 th\u00edch nghi. N\u1ebfu ch\u00fang l\u1ecfng l\u1ebbo, to\u00e0n b\u1ed9 c\u1ea5u tr\u00fac \u0111\u1ec1u b\u1ecb \u0111e d\u1ecda. H\u00e3y d\u00e0nh th\u1eddi gian \u0111\u1ec3 l\u00e0m \u0111\u00fang. \u0110\u1ea7u t\u01b0 v\u00e0o nghi\u00ean c\u1ee9u. L\u1eafng nghe d\u1eef li\u1ec7u. X\u00e2y d\u1ef1ng \u0111i\u1ec1u g\u00ec \u0111\u00f3 th\u1ef1c s\u1ef1 c\u00f3 \u00fd ngh\u0129a v\u1edbi ai \u0111\u00f3. \ud83c\udf31<\/p>\n","protected":false},"excerpt":{"rendered":"

                        Trong b\u1ed1i c\u1ea3nh chi\u1ebfn l\u01b0\u1ee3c kinh doanh, \u00edt khung n\u00e0o mang l\u1ea1i s\u1ef1 r\u00f5 r\u00e0ng b\u1eb1ng B\u1ea3n \u0111\u1ed3 M\u00f4 h\u00ecnh Kinh doanh. Trong c\u1ea5u tr\u00fac ch\u00edn kh\u1ed1i n\u00e0y, hai th\u00e0nh…<\/p>\n","protected":false},"author":1,"featured_media":1059,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_title":"X\u00e1c \u0111\u1ecbnh Gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i v\u00e0 Nh\u00f3m kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau | H\u01b0\u1edbng d\u1eabn BMC","_yoast_wpseo_metadesc":"H\u1ecdc c\u00e1ch x\u00e1c \u0111\u1ecbnh \u0111\u00fang gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i v\u00e0 c\u00e1c nh\u00f3m kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau trong B\u1ea3n \u0111\u1ed3 M\u00f4 h\u00ecnh Kinh doanh. M\u1ed9t h\u01b0\u1edbng d\u1eabn to\u00e0n di\u1ec7n \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c s\u1ef1 ph\u00f9 h\u1ee3p gi\u1eefa s\u1ea3n ph\u1ea9m v\u00e0 th\u1ecb tr\u01b0\u1eddng.","fifu_image_url":"","fifu_image_alt":"","footnotes":""},"categories":[40],"tags":[43,44],"class_list":["post-1058","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-strategic-analysis","tag-academic","tag-business-model-canvas"],"yoast_head":"\nX\u00e1c \u0111\u1ecbnh Gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i v\u00e0 Nh\u00f3m kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau | H\u01b0\u1edbng d\u1eabn BMC<\/title>\n<meta name=\"description\" content=\"H\u1ecdc c\u00e1ch x\u00e1c \u0111\u1ecbnh \u0111\u00fang gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i v\u00e0 c\u00e1c nh\u00f3m kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau trong B\u1ea3n \u0111\u1ed3 M\u00f4 h\u00ecnh Kinh doanh. 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