{"id":1457,"date":"2026-04-04T15:53:04","date_gmt":"2026-04-04T15:53:04","guid":{"rendered":"https:\/\/www.method-post.com\/vn\/business-model-canvas-overview-guide\/"},"modified":"2026-04-04T15:53:04","modified_gmt":"2026-04-04T15:53:04","slug":"business-model-canvas-overview-guide","status":"publish","type":"post","link":"https:\/\/www.method-post.com\/vn\/business-model-canvas-overview-guide\/","title":{"rendered":"T\u1ed5ng quan to\u00e0n di\u1ec7n v\u1ec1 B\u1ea3n \u0111\u1ed3 M\u00f4 h\u00ecnh Kinh doanh: T\u1ea5t c\u1ea3 nh\u1eefng \u0111i\u1ec1u b\u1ea1n c\u1ea7n bi\u1ebft tr\u01b0\u1edbc khi ra m\u1eaft"},"content":{"rendered":"

N\u1ec1n t\u1ea3ng c\u1ee7a b\u1ea5t k\u1ef3 doanh nghi\u1ec7p b\u1ec1n v\u1eefng n\u00e0o n\u1eb1m \u1edf s\u1ef1 r\u00f5 r\u00e0ng. Tr\u01b0\u1edbc khi x\u00e2y d\u1ef1ng b\u1ea5t k\u1ef3 s\u1ea3n ph\u1ea9m n\u00e0o hay qu\u1ea3ng b\u00e1 d\u1ecbch v\u1ee5, logic c\u1ed1t l\u00f5i v\u1ec1 c\u00e1ch gi\u00e1 tr\u1ecb v\u1eadn chuy\u1ec3n ph\u1ea3i \u0111\u01b0\u1ee3c hi\u1ec3u r\u00f5. B\u1ea3n \u0111\u1ed3 M\u00f4 h\u00ecnh Kinh doanh \u0111\u00f3ng vai tr\u00f2 nh\u01b0 m\u1ed9t b\u1ea3n \u0111\u1ed3 chi\u1ebfn l\u01b0\u1ee3c, m\u00f4 t\u1ea3 c\u00e1c th\u00e0nh ph\u1ea7n then ch\u1ed1t c\u1ee7a m\u1ed9t t\u1ed5 ch\u1ee9c. \u0110\u00f3 l\u00e0 m\u1ed9t bi\u1ec3u \u0111\u1ed3 tr\u1ef1c quan v\u1edbi c\u00e1c y\u1ebfu t\u1ed1 m\u00f4 t\u1ea3 \u0111\u1ec1 xu\u1ea5t gi\u00e1 tr\u1ecb, c\u01a1 s\u1edf h\u1ea1 t\u1ea7ng, kh\u00e1ch h\u00e0ng v\u00e0 t\u00e0i ch\u00ednh c\u1ee7a m\u1ed9t doanh nghi\u1ec7p ho\u1eb7c s\u1ea3n ph\u1ea9m.<\/p>\n

Kh\u00e1c v\u1edbi c\u00e1c k\u1ebf ho\u1ea1ch kinh doanh truy\u1ec1n th\u1ed1ng th\u01b0\u1eddng d\u00e0i \u0111\u1ebfn n\u0103m m\u01b0\u01a1i trang v\u00e0 b\u1ecb b\u1ecf qu\u00ean tr\u00ean k\u1ec7, B\u1ea3n \u0111\u1ed3 thu g\u1ecdn c\u00e1c chi\u1ebfn l\u01b0\u1ee3c ph\u1ee9c t\u1ea1p v\u00e0o m\u1ed9t trang duy nh\u1ea5t. \u0110i\u1ec1u n\u00e0y t\u1ea1o \u0111i\u1ec1u ki\u1ec7n linh ho\u1ea1t. C\u00e1c \u0111\u1ed9i nh\u00f3m c\u00f3 th\u1ec3 th\u1eed nghi\u1ec7m nhanh ch\u00f3ng. N\u00f3 chuy\u1ec3n tr\u1ecdng t\u00e2m t\u1eeb vi\u1ec7c l\u1eadp t\u00e0i li\u1ec7u sang th\u1ef1c thi. H\u01b0\u1edbng d\u1eabn n\u00e0y kh\u00e1m ph\u00e1 m\u1ecdi kh\u00eda c\u1ea1nh c\u1ee7a khung n\u00e0y, cung c\u1ea5p c\u00e1i nh\u00ecn to\u00e0n di\u1ec7n v\u1ec1 c\u00e1ch t\u1eadn d\u1ee5ng n\u00f3 cho l\u1eadp k\u1ebf ho\u1ea1ch chi\u1ebfn l\u01b0\u1ee3c.<\/p>\n

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\"Hand-drawn<\/figure>\n<\/div>\n

\ud83e\udde9 Ngu\u1ed3n g\u1ed1c v\u00e0 M\u1ee5c \u0111\u00edch<\/h2>\n

Ph\u00e1t tri\u1ec3n b\u1edfi Alexander Osterwalder v\u00e0 Yves Pigneur, B\u1ea3n \u0111\u1ed3 M\u00f4 h\u00ecnh Kinh doanh (BMC) ra \u0111\u1eddi t\u1eeb nhu c\u1ea7u chu\u1ea9n h\u00f3a ng\u00f4n ng\u1eef thi\u1ebft k\u1ebf kinh doanh. N\u00f3 xu\u1ea5t ph\u00e1t t\u1eeb ph\u01b0\u01a1ng ph\u00e1p Lean Startup, nh\u1ea5n m\u1ea1nh ki\u1ec3m nghi\u1ec7m gi\u1ea3 thuy\u1ebft h\u01a1n l\u00e0 l\u1eadp k\u1ebf ho\u1ea1ch c\u1ee9ng nh\u1eafc. M\u1ee5c ti\u00eau kh\u00f4ng ph\u1ea3i l\u00e0 d\u1ef1 \u0111o\u00e1n t\u01b0\u01a1ng lai m\u1ed9t c\u00e1ch ch\u1eafc ch\u1eafn, m\u00e0 l\u00e0 hi\u1ec3u r\u00f5 c\u00e1c gi\u1ea3 \u0111\u1ecbnh hi\u1ec7n t\u1ea1i v\u1ec1 c\u00e1ch doanh nghi\u1ec7p v\u1eadn h\u00e0nh.<\/p>\n

Khi c\u00e1c \u0111\u1ed9i nh\u00f3m ng\u1ed3i l\u1ea1i \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh m\u00f4 h\u00ecnh c\u1ee7a m\u00ecnh, h\u1ecd \u0111ang tr\u1ea3 l\u1eddi nh\u1eefng c\u00e2u h\u1ecfi c\u1ed1t l\u00f5i:<\/p>\n

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  • \u0110\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau l\u00e0 ai?<\/li>\n
  • T\u1ea1i sao h\u1ecd s\u1ebd ch\u1ecdn gi\u1ea3i ph\u00e1p n\u00e0y?<\/li>\n
  • T\u1ed5 ch\u1ee9c duy tr\u00ec ho\u1ea1t \u0111\u1ed9ng t\u00e0i ch\u00ednh nh\u01b0 th\u1ebf n\u00e0o?<\/li>\n<\/ul>\n

    B\u1eb1ng c\u00e1ch tr\u1ef1c quan h\u00f3a c\u00e1c y\u1ebfu t\u1ed1 n\u00e0y, c\u00e1c b\u00ean li\u00ean quan c\u00f3 th\u1ec3 ph\u00e1t hi\u1ec7n kho\u1ea3ng tr\u1ed1ng, s\u1ef1 tr\u00f9ng l\u1eb7p v\u00e0 c\u01a1 h\u1ed9i t\u1ed1i \u01b0u h\u00f3a. \u0110\u00e2y l\u00e0 m\u1ed9t c\u00f4ng c\u1ee5 \u0111\u1ec3 \u0111\u1ed3ng thu\u1eadn, \u0111\u1ea3m b\u1ea3o m\u1ecdi ng\u01b0\u1eddi t\u1eeb k\u1ef9 thu\u1eadt \u0111\u1ebfn b\u00e1n h\u00e0ng \u0111\u1ec1u l\u00e0m vi\u1ec7c tr\u00ean c\u00f9ng m\u1ed9t b\u1ea3n \u0111\u1ed3.<\/p>\n

    \ud83c\udfdb\ufe0f Ch\u00edn kh\u1ed1i x\u00e2y d\u1ef1ng<\/h2>\n

    B\u1ea3n \u0111\u1ed3 \u0111\u01b0\u1ee3c chia th\u00e0nh ch\u00edn ph\u1ea7n ri\u00eang bi\u1ec7t. Nh\u1eefng ph\u1ea7n n\u00e0y bao qu\u00e1t b\u1ed1n l\u0129nh v\u1ef1c ch\u00ednh c\u1ee7a m\u1ed9t doanh nghi\u1ec7p: kh\u00e1ch h\u00e0ng, \u0111\u1ec1 xu\u1ea5t, c\u01a1 s\u1edf h\u1ea1 t\u1ea7ng v\u00e0 kh\u1ea3 n\u0103ng t\u00e0i ch\u00ednh. M\u1ed7i kh\u1ed1i \u0111\u1ec1u li\u00ean k\u1ebft v\u1edbi nhau; m\u1ed9t thay \u0111\u1ed5i \u1edf m\u1ed9t khu v\u1ef1c s\u1ebd \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn c\u00e1c khu v\u1ef1c kh\u00e1c. Hi\u1ec3u r\u00f5 c\u00e1c m\u1ed1i quan h\u1ec7 n\u00e0y l\u00e0 ch\u00eca kh\u00f3a cho chi\u1ebfn l\u01b0\u1ee3c hi\u1ec7u qu\u1ea3.<\/p>\n

    1. Nh\u00f3m kh\u00e1ch h\u00e0ng \ud83d\udc65<\/h3>\n

    Kh\u1ed1i n\u00e0y x\u00e1c \u0111\u1ecbnh c\u00e1c nh\u00f3m ng\u01b0\u1eddi ho\u1eb7c t\u1ed5 ch\u1ee9c kh\u00e1c nhau m\u00e0 doanh nghi\u1ec7p h\u01b0\u1edbng \u0111\u1ebfn v\u00e0 ph\u1ee5c v\u1ee5. M\u00f4 h\u00ecnh kinh doanh c\u00f3 th\u1ec3 l\u00e0 th\u1ecb tr\u01b0\u1eddng \u0111\u1ea1i ch\u00fang ho\u1eb7c th\u1ecb tr\u01b0\u1eddng ng\u00e1ch. Vi\u1ec7c x\u00e1c \u0111\u1ecbnh \u0111\u00fang nh\u00f3m kh\u00e1ch h\u00e0ng l\u00e0 b\u01b0\u1edbc \u0111\u1ea7u ti\u00ean trong vi\u1ec7c t\u1ea1o ra gi\u00e1 tr\u1ecb.<\/p>\n

    Nh\u1eefng c\u00e2u h\u1ecfi then ch\u1ed1t c\u1ea7n c\u00e2n nh\u1eafc bao g\u1ed3m:<\/p>\n

      \n
    • Kh\u00e1ch h\u00e0ng quan tr\u1ecdng nh\u1ea5t c\u1ee7a ch\u00fang t\u00f4i l\u00e0 ai?<\/li>\n
    • Nh\u1eefng nhu c\u1ea7u kh\u00e1ch h\u00e0ng n\u00e0o ch\u00fang t\u00f4i \u0111ang \u0111\u00e1p \u1ee9ng?<\/li>\n
    • Ch\u00fang t\u00f4i \u0111ang ph\u1ee5c v\u1ee5 nh\u1eefng nh\u00f3m kh\u00e1ch h\u00e0ng n\u00e0o?<\/li>\n<\/ul>\n

      C\u00e1c chi\u1ebfn l\u01b0\u1ee3c ph\u00e2n kh\u00fac ph\u1ed5 bi\u1ebfn bao g\u1ed3m:<\/p>\n

        \n
      • Th\u1ecb tr\u01b0\u1eddng \u0111\u1ea1i ch\u00fang:<\/strong> Kh\u00f4ng c\u00f3 s\u1ef1 kh\u00e1c bi\u1ec7t \u0111\u00e1ng k\u1ec3 gi\u1eefa c\u00e1c nh\u00f3m kh\u00e1ch h\u00e0ng.<\/li>\n
      • Th\u1ecb tr\u01b0\u1eddng ng\u00e1ch:<\/strong> \u0110\u01b0\u1ee3c thi\u1ebft k\u1ebf ri\u00eang cho m\u1ed9t nh\u00f3m kh\u00e1ch h\u00e0ng c\u1ee5 th\u1ec3.<\/li>\n
      • Ph\u00e2n kh\u00fac:<\/strong> C\u00e1c nh\u00f3m kh\u00e1c nhau r\u00f5 r\u1ec7t v\u1edbi nh\u1eefng nhu c\u1ea7u kh\u00e1c nhau.<\/li>\n
      • \u0110a d\u1ea1ng h\u00f3a:<\/strong> Hai ho\u1eb7c nhi\u1ec1u nh\u00f3m kh\u00e1c nhau m\u00e0 kh\u00f4ng c\u00f3 s\u1ef1 kh\u00e1c bi\u1ec7t \u0111\u00e1ng k\u1ec3.<\/li>\n<\/ul>\n

        2. \u0110\u1ec1 xu\u1ea5t gi\u00e1 tr\u1ecb \ud83c\udf81<\/h3>\n

        Kh\u1ed1i n\u00e0y m\u00f4 t\u1ea3 g\u00f3i s\u1ea3n ph\u1ea9m v\u00e0 d\u1ecbch v\u1ee5 t\u1ea1o ra gi\u00e1 tr\u1ecb cho m\u1ed9t nh\u00f3m kh\u00e1ch h\u00e0ng c\u1ee5 th\u1ec3. \u0110\u00e2y l\u00e0 l\u00fd do t\u1ea1i sao kh\u00e1ch h\u00e0ng l\u1ef1a ch\u1ecdn m\u1ed9t c\u00f4ng ty thay v\u00ec c\u00f4ng ty kh\u00e1c. M\u1ed9t \u0111\u1ec1 xu\u1ea5t gi\u00e1 tr\u1ecb ph\u1ea3i gi\u1ea3i quy\u1ebft nhu c\u1ea7u ho\u1eb7c v\u1ea5n \u0111\u1ec1 c\u1ee7a kh\u00e1ch h\u00e0ng.<\/p>\n

        C\u00e1c y\u1ebfu t\u1ed1 t\u1ea1o gi\u00e1 tr\u1ecb \u0111i\u1ec3n h\u00ecnh bao g\u1ed3m:<\/p>\n

          \n
        • S\u1ef1 m\u1edbi m\u1ebb:<\/strong>Cung c\u1ea5p \u0111i\u1ec1u g\u00ec \u0111\u00f3 m\u1edbi m\u1ebb.<\/li>\n
        • Hi\u1ec7u su\u1ea5t:<\/strong>C\u1ea3i thi\u1ec7n hi\u1ec7u su\u1ea5t s\u1ea3n ph\u1ea9m.<\/li>\n
        • T\u00f9y ch\u1ec9nh:<\/strong>Th\u00edch \u1ee9ng theo nhu c\u1ea7u c\u1ee5 th\u1ec3 c\u1ee7a kh\u00e1ch h\u00e0ng.<\/li>\n
        • Thi\u1ebft k\u1ebf:<\/strong>S\u1ee9c h\u00fat v\u1ec1 m\u1eb7t th\u1ea9m m\u1ef9 ho\u1eb7c ch\u1ee9c n\u0103ng.<\/li>\n
        • Gi\u00e1 c\u1ea3:<\/strong>Chi\u1ebfn l\u01b0\u1ee3c \u0111\u1ecbnh gi\u00e1 c\u1ea1nh tranh.<\/li>\n<\/ul>\n

          \u0110i\u1ec1u quan tr\u1ecdng l\u00e0 ph\u1ea3i ph\u00e2n bi\u1ec7t gi\u1eefa m\u1ed9t t\u00ednh n\u0103ng v\u00e0 m\u1ed9t gi\u00e1 tr\u1ecb. M\u1ed9t t\u00ednh n\u0103ng l\u00e0 \u0111\u1eb7c \u0111i\u1ec3m c\u1ee7a s\u1ea3n ph\u1ea9m; gi\u00e1 tr\u1ecb l\u00e0 l\u1ee3i \u00edch m\u00e0 kh\u00e1ch h\u00e0ng nh\u1eadn \u0111\u01b0\u1ee3c. V\u00ed d\u1ee5, t\u00ednh n\u0103ng GPS l\u00e0 m\u1ed9t t\u00ednh n\u0103ng; \u201cti\u1ebft ki\u1ec7m th\u1eddi gian b\u1eb1ng c\u00e1ch tr\u00e1nh t\u1eafc \u0111\u01b0\u1eddng\u201d l\u00e0 gi\u00e1 tr\u1ecb.<\/p>\n

          3. K\u00eanh ph\u00e2n ph\u1ed1i \ud83d\udce2<\/h3>\n

          C\u00e1c c\u00f4ng ty ph\u1ea3i t\u1ea1o ra m\u1ed9t lo\u1ea1t \u0111i\u1ec3m ti\u1ebfp x\u00fac cho ph\u00e9p kh\u00e1ch h\u00e0ng t\u01b0\u01a1ng t\u00e1c v\u1edbi doanh nghi\u1ec7p. C\u00e1c k\u00eanh \u0111\u00f3ng vai tr\u00f2 trong vi\u1ec7c n\u00e2ng cao nh\u1eadn th\u1ee9c, h\u1ed7 tr\u1ee3 mua h\u00e0ng v\u00e0 mang l\u1ea1i gi\u00e1 tr\u1ecb. Ch\u00fang r\u1ea5t quan tr\u1ecdng \u0111\u1ed1i v\u1edbi tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng.<\/p>\n

          C\u00e1c giai \u0111o\u1ea1n c\u1ee7a k\u00eanh bao g\u1ed3m:<\/p>\n

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          • Nh\u1eadn th\u1ee9c:<\/strong>Kh\u00e1ch h\u00e0ng bi\u1ebft \u0111\u1ebfn ch\u00fang t\u00f4i nh\u01b0 th\u1ebf n\u00e0o?<\/li>\n
          • \u0110\u00e1nh gi\u00e1:<\/strong>H\u1ecd \u0111\u00e1nh gi\u00e1 \u0111\u1ec1 xu\u1ea5t gi\u00e1 tr\u1ecb c\u1ee7a ch\u00fang t\u00f4i nh\u01b0 th\u1ebf n\u00e0o?<\/li>\n
          • Mua h\u00e0ng:<\/strong>H\u1ecd mua s\u1ea3n ph\u1ea9m nh\u01b0 th\u1ebf n\u00e0o?<\/li>\n
          • Giao h\u00e0ng:<\/strong>S\u1ea3n ph\u1ea9m \u0111\u01b0\u1ee3c nh\u1eadn nh\u01b0 th\u1ebf n\u00e0o?<\/li>\n
          • H\u1eadu m\u00e3i:<\/strong>H\u1ed7 tr\u1ee3 \u0111\u01b0\u1ee3c cung c\u1ea5p nh\u01b0 th\u1ebf n\u00e0o?<\/li>\n<\/ul>\n

            C\u00e1c k\u00eanh c\u00f3 th\u1ec3 l\u00e0 tr\u1ef1c ti\u1ebfp ho\u1eb7c gi\u00e1n ti\u1ebfp. K\u00eanh tr\u1ef1c ti\u1ebfp cung c\u1ea5p quy\u1ec1n ki\u1ec3m so\u00e1t ho\u00e0n to\u00e0n \u0111\u1ed1i v\u1edbi tr\u1ea3i nghi\u1ec7m nh\u01b0ng \u0111\u00f2i h\u1ecfi nhi\u1ec1u ngu\u1ed3n l\u1ef1c h\u01a1n. K\u00eanh gi\u00e1n ti\u1ebfp t\u1eadn d\u1ee5ng c\u00e1c m\u1ea1ng l\u01b0\u1edbi hi\u1ec7n c\u00f3 nh\u01b0ng cung c\u1ea5p \u00edt ki\u1ec3m so\u00e1t h\u01a1n. S\u1ef1 l\u1ef1a ch\u1ecdn ph\u1ee5 thu\u1ed9c v\u00e0o ph\u00e2n kh\u00fac kh\u00e1ch h\u00e0ng v\u00e0 \u0111\u1ec1 xu\u1ea5t gi\u00e1 tr\u1ecb.<\/p>\n

            4. M\u1ed1i quan h\u1ec7 kh\u00e1ch h\u00e0ng \ud83e\udd1d<\/h3>\n

            M\u1ee5c n\u00e0y x\u00e1c \u0111\u1ecbnh c\u00e1c lo\u1ea1i m\u1ed1i quan h\u1ec7 m\u00e0 m\u1ed9t c\u00f4ng ty thi\u1ebft l\u1eadp v\u1edbi c\u00e1c ph\u00e2n kh\u00fac kh\u00e1ch h\u00e0ng c\u1ee5 th\u1ec3. C\u00e1c m\u1ed1i quan h\u1ec7 c\u00f3 th\u1ec3 dao \u0111\u1ed9ng t\u1eeb h\u1ed7 tr\u1ee3 c\u00e1 nh\u00e2n \u0111\u1ebfn d\u1ecbch v\u1ee5 t\u1ef1 \u0111\u1ed9ng h\u00f3a. Ch\u00fang c\u00f3 th\u1ec3 l\u00e0 ngu\u1ed3n c\u1ed1t l\u00f5i t\u1ea1o n\u00ean s\u1ef1 kh\u00e1c bi\u1ec7t.<\/p>\n

            C\u00e1c lo\u1ea1i m\u1ed1i quan h\u1ec7 bao g\u1ed3m:<\/p>\n

              \n
            • H\u1ed7 tr\u1ee3 c\u00e1 nh\u00e2n:<\/strong>T\u01b0\u01a1ng t\u00e1c tr\u1ef1c ti\u1ebfp gi\u1eefa con ng\u01b0\u1eddi.<\/li>\n
            • H\u1ed7 tr\u1ee3 c\u00e1 nh\u00e2n chuy\u00ean bi\u1ec7t:<\/strong> M\u1ed9t qu\u1ea3n l\u00fd t\u00e0i kho\u1ea3n c\u1ee5 th\u1ec3.<\/li>\n
            • T\u1ef1 ph\u1ee5c v\u1ee5:<\/strong> Kh\u00e1ch h\u00e0ng t\u1ef1 gi\u00fap b\u1ea3n th\u00e2n.<\/li>\n
            • D\u1ecbch v\u1ee5 t\u1ef1 \u0111\u1ed9ng:<\/strong> C\u00e1c t\u01b0\u01a1ng t\u00e1c d\u1ef1a tr\u00ean c\u00f4ng ngh\u1ec7.<\/li>\n
            • C\u1ed9ng \u0111\u1ed3ng:<\/strong> X\u00e2y d\u1ef1ng m\u1ed9t c\u01a1 s\u1edf ng\u01b0\u1eddi d\u00f9ng t\u01b0\u01a1ng t\u00e1c v\u1edbi nhau.<\/li>\n
            • S\u00e1ng t\u1ea1o c\u00f9ng nhau:<\/strong> L\u00e0m vi\u1ec7c c\u00f9ng kh\u00e1ch h\u00e0ng \u0111\u1ec3 t\u1ea1o ra gi\u00e1 tr\u1ecb.<\/li>\n<\/ul>\n

              Chi\u1ebfn l\u01b0\u1ee3c quan h\u1ec7 ph\u1ea3i ph\u00f9 h\u1ee3p v\u1edbi chi\u1ebfn l\u01b0\u1ee3c k\u00eanh. V\u00ed d\u1ee5, m\u00f4 h\u00ecnh b\u00e1n h\u00e0ng c\u00f3 t\u01b0\u01a1ng t\u00e1c cao \u0111\u00f2i h\u1ecfi m\u1ed9t c\u00e1ch ti\u1ebfp c\u1eadn quan h\u1ec7 kh\u00e1c bi\u1ec7t so v\u1edbi n\u1ec1n t\u1ea3ng ph\u1ea7n m\u1ec1m t\u1ef1 ph\u1ee5c v\u1ee5.<\/p>\n

              5. C\u00e1c d\u00f2ng doanh thu \ud83d\udcb0<\/h3>\n

              Kh\u1ed1i n\u00e0y \u0111\u1ea1i di\u1ec7n cho s\u1ed1 ti\u1ec1n m\u1eb7t m\u00e0 m\u1ed9t c\u00f4ng ty thu \u0111\u01b0\u1ee3c t\u1eeb m\u1ed7i ph\u00e2n kh\u00fac kh\u00e1ch h\u00e0ng. \u0110\u00f3 l\u00e0 huy\u1ebft m\u1ea1ch c\u1ee7a doanh nghi\u1ec7p. Doanh thu c\u00f3 th\u1ec3 \u0111\u1ebfn t\u1eeb nhi\u1ec1u ngu\u1ed3n kh\u00e1c nhau, v\u00e0 th\u01b0\u1eddng l\u00e0 s\u1ef1 k\u1ebft h\u1ee3p c\u1ee7a c\u00e1c c\u01a1 ch\u1ebf \u0111\u1ecbnh gi\u00e1.<\/p>\n

              C\u00e1c ngu\u1ed3n doanh thu bao g\u1ed3m:<\/p>\n

                \n
              • B\u00e1n t\u00e0i s\u1ea3n:<\/strong> B\u00e1n quy\u1ec1n s\u1edf h\u1eefu h\u00e0ng h\u00f3a.<\/li>\n
              • Ph\u00ed s\u1eed d\u1ee5ng:<\/strong> T\u00ednh ph\u00ed cho vi\u1ec7c s\u1eed d\u1ee5ng d\u1ecbch v\u1ee5.<\/li>\n
              • Ph\u00ed \u0111\u0103ng k\u00fd:<\/strong>Doanh thu \u0111\u1ecbnh k\u1ef3 cho quy\u1ec1n truy c\u1eadp.<\/li>\n
              • Cho vay\/Thu\u00ea m\u01b0\u1edbn:<\/strong>Truy c\u1eadp t\u1ea1m th\u1eddi v\u00e0o t\u00e0i s\u1ea3n.<\/li>\n
              • Qu\u1ea3ng c\u00e1o:<\/strong>Thu ph\u00ed cho kh\u00f4ng gian ho\u1eb7c s\u1ef1 ch\u00fa \u00fd.<\/li>\n<\/ul>\n

                C\u01a1 ch\u1ebf \u0111\u1ecbnh gi\u00e1 ph\u1ea3i \u0111\u01b0\u1ee3c x\u00e1c \u0111\u1ecbnh \u1edf \u0111\u00e2y. C\u00e1c chi\u1ebfn l\u01b0\u1ee3c bao g\u1ed3m \u0111\u1ecbnh gi\u00e1 c\u1ed1 \u0111\u1ecbnh, \u0111\u1ecbnh gi\u00e1 linh ho\u1ea1t ho\u1eb7c qu\u1ea3n l\u00fd doanh thu. Gi\u00e1 c\u1ea3 ph\u1ea3i bao g\u1ed3m chi ph\u00ed v\u00e0 t\u1ea1o ra l\u1ee3i nhu\u1eadn, \u0111\u1ed3ng th\u1eddi v\u1eabn h\u1ea5p d\u1eabn \u0111\u1ed1i v\u1edbi kh\u00e1ch h\u00e0ng.<\/p>\n

                6. Ngu\u1ed3n l\u1ef1c ch\u00ednh \ud83c\udfed<\/h3>\n

                Kh\u1ed1i n\u00e0y m\u00f4 t\u1ea3 nh\u1eefng t\u00e0i s\u1ea3n quan tr\u1ecdng nh\u1ea5t c\u1ea7n thi\u1ebft \u0111\u1ec3 m\u00f4 h\u00ecnh kinh doanh ho\u1ea1t \u0111\u1ed9ng. Kh\u00f4ng c\u00f3 nh\u1eefng ngu\u1ed3n l\u1ef1c n\u00e0y, \u0111\u1ec1 xu\u1ea5t gi\u00e1 tr\u1ecb kh\u00f4ng th\u1ec3 \u0111\u01b0\u1ee3c cung c\u1ea5p.<\/p>\n

                C\u00e1c lo\u1ea1i ngu\u1ed3n l\u1ef1c bao g\u1ed3m:<\/p>\n

                  \n
                • V\u1eadt ch\u1ea5t:<\/strong>Nh\u00e0 c\u1eeda, ph\u01b0\u01a1ng ti\u1ec7n, m\u00e1y m\u00f3c.<\/li>\n
                • Tr\u00ed tu\u1ec7:<\/strong>Th\u01b0\u01a1ng hi\u1ec7u, b\u1eb1ng s\u00e1ng ch\u1ebf, b\u1ea3n quy\u1ec1n, d\u1eef li\u1ec7u.<\/li>\n
                • Con ng\u01b0\u1eddi:<\/strong>T\u00e0i n\u0103ng, k\u1ef9 n\u0103ng chuy\u00ean m\u00f4n, l\u00e3nh \u0111\u1ea1o.<\/li>\n
                • T\u00e0i ch\u00ednh:<\/strong>Ti\u1ec1n m\u1eb7t, h\u1ea1n m\u1ee9c t\u00edn d\u1ee5ng, quy\u1ec1n ch\u1ecdn c\u1ed5 phi\u1ebfu.<\/li>\n<\/ul>\n

                  X\u00e1c \u0111\u1ecbnh c\u00e1c ngu\u1ed3n l\u1ef1c ch\u00ednh gi\u00fap \u01b0u ti\u00ean \u0111\u1ea7u t\u01b0. N\u1ebfu t\u00e0i s\u1ea3n tr\u00ed tu\u1ec7 l\u00e0 ngu\u1ed3n l\u1ef1c then, ng\u00e2n s\u00e1ch c\u1ea7n ph\u1ea3n \u00e1nh \u0111\u1ea7u t\u01b0 nghi\u00ean c\u1ee9u v\u00e0 ph\u00e1t tri\u1ec3n c\u0169ng nh\u01b0 b\u1ea3o v\u1ec7 ph\u00e1p l\u00fd. N\u1ebfu nh\u00e2n t\u00e0i l\u00e0 y\u1ebfu t\u1ed1 then, tuy\u1ec3n d\u1ee5ng v\u00e0 gi\u1eef ch\u00e2n nh\u00e2n s\u1ef1 tr\u1edf th\u00e0nh \u01b0u ti\u00ean h\u00e0ng \u0111\u1ea7u.<\/p>\n

                  7. Ho\u1ea1t \u0111\u1ed9ng ch\u00ednh \u2699\ufe0f<\/h3>\n

                  Kh\u1ed1i n\u00e0y m\u00f4 t\u1ea3 nh\u1eefng vi\u1ec7c quan tr\u1ecdng nh\u1ea5t m\u00e0 m\u1ed9t c\u00f4ng ty ph\u1ea3i th\u1ef1c hi\u1ec7n \u0111\u1ec3 m\u00f4 h\u00ecnh kinh doanh ho\u1ea1t \u0111\u1ed9ng. Nh\u1eefng ho\u1ea1t \u0111\u1ed9ng n\u00e0y \u0111\u1ea3m b\u1ea3o \u0111\u1ec1 xu\u1ea5t gi\u00e1 tr\u1ecb \u0111\u01b0\u1ee3c cung c\u1ea5p \u0111\u1ebfn kh\u00e1ch h\u00e0ng.<\/p>\n

                  C\u00e1c lo\u1ea1i ho\u1ea1t \u0111\u1ed9ng bao g\u1ed3m:<\/p>\n

                    \n
                  • S\u1ea3n xu\u1ea5t:<\/strong> Thi\u1ebft k\u1ebf, s\u1ea3n xu\u1ea5t v\u00e0 giao s\u1ea3n ph\u1ea9m.<\/li>\n
                  • Gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1:<\/strong> T\u1ea1o ra c\u00e1c gi\u1ea3i ph\u00e1p m\u1edbi cho kh\u00e1ch h\u00e0ng c\u00e1 nh\u00e2n.<\/li>\n
                  • N\u1ec1n t\u1ea3ng\/M\u1ea1ng l\u01b0\u1edbi:<\/strong> B\u1ea3o tr\u00ec m\u1ed9t n\u1ec1n t\u1ea3ng ho\u1eb7c m\u1ea1ng l\u01b0\u1edbi.<\/li>\n<\/ul>\n

                    \u0110\u1ed1i v\u1edbi m\u1ed9t c\u00f4ng ty s\u1ea3n xu\u1ea5t, ho\u1ea1t \u0111\u1ed9ng s\u1ea3n xu\u1ea5t l\u00e0 tr\u1ecdng t\u00e2m. \u0110\u1ed1i v\u1edbi m\u1ed9t c\u00f4ng ty t\u01b0 v\u1ea5n, gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 l\u00e0 c\u1ed1t l\u00f5i. \u0110\u1ed1i v\u1edbi m\u1ed9t c\u00f4ng ty m\u1ea1ng x\u00e3 h\u1ed9i, vi\u1ec7c duy tr\u00ec n\u1ec1n t\u1ea3ng l\u00e0 \u01b0u ti\u00ean h\u00e0ng \u0111\u1ea7u. Vi\u1ec7c \u0111\u1ed3ng b\u1ed9 h\u00f3a c\u00e1c ho\u1ea1t \u0111\u1ed9ng v\u1edbi \u0111\u1ec1 xu\u1ea5t gi\u00e1 tr\u1ecb l\u00e0 \u0111i\u1ec1u c\u1ea7n thi\u1ebft.<\/p>\n

                    8. C\u00e1c \u0111\u1ed1i t\u00e1c ch\u00ednh \ud83e\udd1d<\/h3>\n

                    Kh\u1ed1i n\u00e0y m\u00f4 t\u1ea3 m\u1ea1ng l\u01b0\u1edbi nh\u00e0 cung c\u1ea5p v\u00e0 \u0111\u1ed1i t\u00e1c gi\u00fap m\u00f4 h\u00ecnh kinh doanh v\u1eadn h\u00e0nh hi\u1ec7u qu\u1ea3. C\u00e1c c\u00f4ng ty thi\u1ebft l\u1eadp m\u1ed1i quan h\u1ec7 \u0111\u1ed1i t\u00e1c \u0111\u1ec3 t\u1ed1i \u01b0u h\u00f3a m\u00f4 h\u00ecnh kinh doanh, gi\u1ea3m r\u1ee7i ro ho\u1eb7c thu th\u1eadp ngu\u1ed3n l\u1ef1c.<\/p>\n

                    C\u00e1c lo\u1ea1i \u0111\u1ed1i t\u00e1c bao g\u1ed3m:<\/p>\n

                      \n
                    • Li\u00ean minh chi\u1ebfn l\u01b0\u1ee3c:<\/strong> Gi\u1eefa c\u00e1c b\u00ean kh\u00f4ng c\u1ea1nh tranh v\u1edbi nhau.<\/li>\n
                    • C\u1ea1nh tranh h\u1ee3p t\u00e1c:<\/strong>C\u00e1c m\u1ed1i quan h\u1ec7 \u0111\u1ed1i t\u00e1c chi\u1ebfn l\u01b0\u1ee3c gi\u1eefa c\u00e1c \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh.<\/li>\n
                    • C\u00e1c d\u1ef1 \u00e1n h\u1ee3p t\u00e1c:<\/strong>C\u00e1c \u0111\u1ed1i t\u00e1c c\u00f9ng ph\u00e1t tri\u1ec3n c\u00e1c doanh nghi\u1ec7p m\u1edbi.<\/li>\n
                    • M\u1ed1i quan h\u1ec7 gi\u1eefa ng\u01b0\u1eddi mua v\u00e0 nh\u00e0 cung c\u1ea5p:<\/strong> \u0110\u1ea3m b\u1ea3o ngu\u1ed3n cung \u1ed5n \u0111\u1ecbnh.<\/li>\n<\/ul>\n

                      C\u00e1c m\u1ed1i quan h\u1ec7 \u0111\u1ed1i t\u00e1c gi\u00fap c\u00f4ng ty t\u1eadp trung v\u00e0o n\u0103ng l\u1ef1c c\u1ed1t l\u00f5i c\u1ee7a m\u00ecnh trong khi thu\u00ea ngo\u00e0i c\u00e1c ho\u1ea1t \u0111\u1ed9ng kh\u00f4ng c\u1ed1t l\u00f5i. \u0110i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 gi\u1ea3m chi ph\u00ed v\u00e0 c\u1ea3i thi\u1ec7n t\u1ed1c \u0111\u1ed9 \u0111\u01b0a s\u1ea3n ph\u1ea9m ra th\u1ecb tr\u01b0\u1eddng.<\/p>\n

                      9. C\u1ea5u tr\u00fac chi ph\u00ed \ud83d\udcb8<\/h3>\n

                      Kh\u1ed1i n\u00e0y m\u00f4 t\u1ea3 t\u1ea5t c\u1ea3 c\u00e1c chi ph\u00ed ph\u00e1t sinh \u0111\u1ec3 v\u1eadn h\u00e0nh m\u1ed9t m\u00f4 h\u00ecnh kinh doanh. \u0110\u00e2y l\u00e0 m\u1eb7t \u0111\u1ed1i di\u1ec7n c\u1ee7a c\u00e1c lu\u1ed3ng doanh thu. Hi\u1ec3u r\u00f5 v\u1ec1 chi ph\u00ed l\u00e0 \u0111i\u1ec1u thi\u1ebft y\u1ebfu \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c l\u1ee3i nhu\u1eadn.<\/p>\n

                      C\u00e1c y\u1ebfu t\u1ed1 \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn chi ph\u00ed bao g\u1ed3m:<\/p>\n

                        \n
                      • Chi ph\u00ed c\u1ed1 \u0111\u1ecbnh:<\/strong> V\u1eabn gi\u1eef nguy\u00ean b\u1ea5t k\u1ec3 m\u1ee9c \u0111\u1ed9 s\u1ea3n xu\u1ea5t.<\/li>\n
                      • Chi ph\u00ed bi\u1ebfn \u0111\u1ed5i:<\/strong> Thay \u0111\u1ed5i theo m\u1ee9c \u0111\u1ed9 s\u1ea3n xu\u1ea5t.<\/li>\n
                      • L\u1ee3i th\u1ebf quy m\u00f4:<\/strong> Chi ph\u00ed gi\u1ea3m khi kh\u1ed1i l\u01b0\u1ee3ng t\u0103ng l\u00ean.<\/li>\n
                      • L\u1ee3i th\u1ebf ph\u1ea1m vi:<\/strong> Chi ph\u00ed gi\u1ea3m khi s\u1ef1 \u0111a d\u1ea1ng s\u1ea3n ph\u1ea9m t\u0103ng l\u00ean.<\/li>\n<\/ul>\n

                        C\u00e1c doanh nghi\u1ec7p th\u01b0\u1eddng l\u00e0 h\u01b0\u1edbng chi ph\u00ed ho\u1eb7c h\u01b0\u1edbng gi\u00e1 tr\u1ecb. M\u00f4 h\u00ecnh h\u01b0\u1edbng chi ph\u00ed t\u1eadp trung v\u00e0o vi\u1ec7c t\u1ed1i thi\u1ec3u h\u00f3a chi ph\u00ed \u1edf m\u1ecdi n\u01a1i c\u00f3 th\u1ec3. M\u00f4 h\u00ecnh h\u01b0\u1edbng gi\u00e1 tr\u1ecb t\u1eadp trung v\u00e0o t\u1ea1o ra gi\u00e1 tr\u1ecb cao c\u1ea5p, ch\u1ea5p nh\u1eadn chi ph\u00ed cao h\u01a1n \u0111\u1ec3 bi\u1ec7n minh cho gi\u00e1 b\u00e1n cao h\u01a1n.<\/p>\n

                        \ud83d\udcca So s\u00e1nh: B\u1ea3n \u0111\u1ed3 Kinh doanh so v\u1edbi K\u1ebf ho\u1ea1ch Truy\u1ec1n th\u1ed1ng<\/h2>\n

                        Nhi\u1ec1u t\u1ed5 ch\u1ee9c g\u1eb7p kh\u00f3 kh\u0103n trong vi\u1ec7c chuy\u1ec3n \u0111\u1ed5i t\u1eeb t\u00e0i li\u1ec7u truy\u1ec1n th\u1ed1ng sang B\u1ea3n \u0111\u1ed3 Kinh doanh. B\u1ea3ng sau \u0111\u00e2y n\u00eau b\u1eadt s\u1ef1 kh\u00e1c bi\u1ec7t v\u1ec1 c\u1ea5u tr\u00fac v\u00e0 t\u00ednh h\u1eefu d\u1ee5ng.<\/p>\n\n\n\n\n\n\n\n\n\n
                        T\u00ednh n\u0103ng<\/th>\nB\u1ea3n \u0111\u1ed3 M\u00f4 h\u00ecnh Kinh doanh<\/th>\nK\u1ebf ho\u1ea1ch Kinh doanh Truy\u1ec1n th\u1ed1ng<\/th>\n<\/tr>\n<\/thead>\n
                        \u0110\u1ecbnh d\u1ea1ng<\/strong><\/td>\nTr\u1ef1c quan, m\u1ed9t trang<\/td>\nT\u00e0i li\u1ec7u, 20-50 trang<\/td>\n<\/tr>\n
                        Tr\u1ecdng t\u00e2m<\/strong><\/td>\nTh\u1ef1c hi\u1ec7n v\u00e0 c\u00e1c gi\u1ea3 thuy\u1ebft<\/td>\nL\u1eadp k\u1ebf ho\u1ea1ch v\u00e0 d\u1ef1 \u0111o\u00e1n<\/td>\n<\/tr>\n
                        T\u00ednh linh ho\u1ea1t<\/strong><\/td>\nCao, d\u1ec5 c\u1eadp nh\u1eadt<\/td>\nTh\u1ea5p, kh\u00f3 s\u1eeda \u0111\u1ed5i<\/td>\n<\/tr>\n
                        \u0110\u1ed9 r\u00f5 r\u00e0ng<\/strong><\/td>\nCao, s\u00fac t\u00edch<\/td>\nKh\u00e1c nhau, th\u01b0\u1eddng d\u00e0i d\u00f2ng<\/td>\n<\/tr>\n
                        S\u1ef1 \u0111\u1ed3ng thu\u1eadn c\u1ee7a c\u00e1c b\u00ean li\u00ean quan<\/strong><\/td>\nBu\u1ed5i l\u00e0m vi\u1ec7c h\u1ee3p t\u00e1c<\/td>\nPh\u00ea duy\u1ec7t t\u1eeb tr\u00ean xu\u1ed1ng<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

                        \ud83d\udee0\ufe0f Quy tr\u00ecnh tri\u1ec3n khai<\/h2>\n

                        Vi\u1ec7c \u0111i\u1ec1n v\u00e0o Khung m\u00f4 h\u00ecnh kh\u00f4ng ph\u1ea3i l\u00e0 m\u1ed9t s\u1ef1 ki\u1ec7n duy nh\u1ea5t. \u0110\u00f3 l\u00e0 qu\u00e1 tr\u00ecnh kh\u00e1m ph\u00e1 v\u00e0 l\u1eb7p l\u1ea1i. C\u00e1c b\u01b0\u1edbc sau \u0111\u00e2y n\u00eau r\u00f5 m\u1ed9t c\u00e1ch ti\u1ebfp c\u1eadn th\u1ef1c t\u1ebf \u0111\u1ec3 ph\u00e1t tri\u1ec3n m\u00f4 h\u00ecnh.<\/p>\n

                        B\u01b0\u1edbc 1: T\u1eadp h\u1ee3p \u0111\u1ed9i ng\u0169<\/h3>\n

                        Chi\u1ebfn l\u01b0\u1ee3c l\u00e0 m\u1ed9t n\u1ed7 l\u1ef1c t\u1eadp th\u1ec3. T\u1eadp h\u1ee3p nh\u1eefng c\u00e1 nh\u00e2n t\u1eeb c\u00e1c ph\u00f2ng ban kh\u00e1c nhau. Bao g\u1ed3m c\u00e1c g\u00f3c nh\u00ecn t\u1eeb b\u00e1n h\u00e0ng, s\u1ea3n ph\u1ea9m, ti\u1ebfp th\u1ecb v\u00e0 v\u1eadn h\u00e0nh. \u0110\u1ea7u v\u00e0o \u0111a d\u1ea1ng gi\u00fap tr\u00e1nh nh\u1eefng \u0111i\u1ec3m m\u00f9 v\u00e0 \u0111\u1ea3m b\u1ea3o m\u00f4 h\u00ecnh ph\u1ea3n \u00e1nh \u0111\u00fang th\u1ef1c t\u1ebf.<\/p>\n

                        B\u01b0\u1edbc 2: X\u00e1c \u0111\u1ecbnh gi\u1ea3 thuy\u1ebft<\/h3>\n

                        B\u1eaft \u0111\u1ea7u b\u1eb1ng m\u1ed9t gi\u1ea3 thuy\u1ebft cho m\u1ed7i trong ch\u00edn kh\u1ed1i. \u0110\u1eebng gi\u1ea3 \u0111\u1ecbnh r\u1eb1ng b\u1ea1n \u0111\u00e3 bi\u1ebft c\u00e2u tr\u1ea3 l\u1eddi. Ghi l\u1ea1i suy \u0111o\u00e1n t\u1ed1t nh\u1ea5t c\u1ee7a b\u1ea1n. \u0110i\u1ec1u n\u00e0y \u0111\u1eb7t ra c\u00f4ng vi\u1ec7c nh\u01b0 m\u1ed9t th\u00ed nghi\u1ec7m thay v\u00ec m\u1ed9t s\u1ef1 th\u1eadt.<\/p>\n

                        B\u01b0\u1edbc 3: X\u00e1c minh b\u1eb1ng d\u1eef li\u1ec7u<\/h3>\n

                        H\u00e3y ra kh\u1ecfi v\u0103n ph\u00f2ng. Giao ti\u1ebfp v\u1edbi kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng. Th\u1ef1c hi\u1ec7n c\u00e1c th\u1eed nghi\u1ec7m nh\u1ecf. Thu th\u1eadp d\u1eef li\u1ec7u \u0111\u1ec3 h\u1ed7 tr\u1ee3 ho\u1eb7c b\u00e1c b\u1ecf c\u00e1c gi\u1ea3 thuy\u1ebft c\u1ee7a b\u1ea1n. N\u1ebfu d\u1eef li\u1ec7u m\u00e2u thu\u1eabn v\u1edbi gi\u1ea3 \u0111\u1ecbnh, h\u00e3y c\u1eadp nh\u1eadt Khung m\u00f4 h\u00ecnh ngay l\u1eadp t\u1ee9c.<\/p>\n

                        B\u01b0\u1edbc 4: L\u1eb7p l\u1ea1i<\/h3>\n

                        M\u00f4 h\u00ecnh \u0111ang s\u1ed1ng. Khi th\u1ecb tr\u01b0\u1eddng thay \u0111\u1ed5i, m\u00f4 h\u00ecnh c\u0169ng ph\u1ea3i thay \u0111\u1ed5i. Th\u01b0\u1eddng xuy\u00ean xem x\u00e9t l\u1ea1i B\u1ea3n \u0111\u1ed3 Kinh doanh. T\u00ecm ki\u1ebfm nh\u1eefng s\u1ef1 b\u1ea5t h\u1ee3p l\u00fd gi\u1eefa gi\u00e1 tr\u1ecb v\u00e0 chi ph\u00ed, ho\u1eb7c gi\u1eefa c\u00e1c k\u00eanh v\u00e0 m\u1ed1i quan h\u1ec7 v\u1edbi kh\u00e1ch h\u00e0ng.<\/p>\n

                        \u26a0\ufe0f Nh\u1eefng sai l\u1ea7m ph\u1ed5 bi\u1ebfn<\/h2>\n

                        Ngay c\u1ea3 v\u1edbi m\u1ed9t c\u00f4ng c\u1ee5 m\u1ea1nh m\u1ebd, c\u00e1c \u0111\u1ed9i nh\u00f3m v\u1eabn c\u00f3 th\u1ec3 m\u1eafc sai l\u1ea7m. Nh\u1eadn th\u1ee9c v\u1ec1 nh\u1eefng l\u1ed7i ph\u1ed5 bi\u1ebfn gi\u00fap tr\u00e1nh \u0111\u01b0\u1ee3c s\u1ef1 l\u1ec7ch h\u01b0\u1edbng chi\u1ebfn l\u01b0\u1ee3c.<\/p>\n

                          \n
                        • Nh\u1ea7m l\u1eabn gi\u1eefa K\u00eanh v\u00e0 M\u1ed1i quan h\u1ec7:<\/strong> M\u1ed9t k\u00eanh l\u00e0 c\u00e1ch \u0111\u1ec3 ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng. M\u1ed9t m\u1ed1i quan h\u1ec7 l\u00e0 b\u1ea3n ch\u1ea5t c\u1ee7a t\u01b0\u01a1ng t\u00e1c. \u0110\u1eebng nh\u1ea7m l\u1eabn ch\u00fang v\u1edbi nhau.<\/li>\n
                        • Ch\u00fa tr\u1ecdng v\u00e0o S\u1ea3n ph\u1ea9m, ch\u1ee9 kh\u00f4ng ph\u1ea3i v\u00e0o Kh\u00e1ch h\u00e0ng:<\/strong> B\u1eaft \u0111\u1ea7u b\u1eb1ng c\u00e1c Nh\u00f3m kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau v\u00e0 C\u00e1c \u0111\u1ec1 xu\u1ea5t gi\u00e1 tr\u1ecb. N\u1ebfu b\u1ea1n b\u1eaft \u0111\u1ea7u b\u1eb1ng Ngu\u1ed3n l\u1ef1c then, b\u1ea1n c\u00f3 th\u1ec3 x\u00e2y d\u1ef1ng th\u1ee9 m\u00e0 kh\u00f4ng ai mu\u1ed1n.<\/li>\n
                        • B\u1ecf qua C\u1ea5u tr\u00fac chi ph\u00ed:<\/strong> Doanh thu l\u00e0 s\u1ef1 ki\u00eau ng\u1ea1o; l\u1ee3i nhu\u1eadn l\u00e0 s\u1ef1 minh m\u1eabn. M\u1ed9t \u0111\u1ec1 xu\u1ea5t gi\u00e1 tr\u1ecb tuy\u1ec7t v\u1eddi nh\u01b0ng t\u1ed1n qu\u00e1 nhi\u1ec1u chi ph\u00ed \u0111\u1ec3 cung c\u1ea5p s\u1ebd th\u1ea5t b\u1ea1i.<\/li>\n
                        • M\u1ed9t k\u00edch c\u1ee1 ph\u00f9 h\u1ee3p v\u1edbi t\u1ea5t c\u1ea3:<\/strong> C\u00e1c nh\u00f3m kh\u00e1c nhau c\u00f3 th\u1ec3 c\u1ea7n c\u00e1c \u0111\u1ec1 xu\u1ea5t gi\u00e1 tr\u1ecb kh\u00e1c nhau. \u0110\u1eebng c\u1ed1 ph\u1ee5c v\u1ee5 m\u1ecdi ng\u01b0\u1eddi b\u1eb1ng c\u00f9ng m\u1ed9t m\u00f4 h\u00ecnh ch\u00ednh x\u00e1c nh\u01b0 nhau.<\/li>\n
                        • T\u01b0 duy t\u0129nh t\u1ea1i:<\/strong> Xem B\u1ea3n \u0111\u1ed3 Kinh doanh nh\u01b0 m\u1ed9t t\u00e0i li\u1ec7u ho\u00e0n ch\u1ec9nh thay v\u00ec m\u1ed9t gi\u1ea3 thuy\u1ebft ho\u1ea1t \u0111\u1ed9ng s\u1ebd d\u1eabn \u0111\u1ebfn s\u1ef1 \u0111\u00ecnh tr\u1ec7.<\/li>\n<\/ul>\n

                          \ud83d\udd04 X\u00e1c th\u1ef1c v\u00e0 L\u1eb7p l\u1ea1i<\/h2>\n

                          S\u1ee9c m\u1ea1nh th\u1ef1c s\u1ef1 c\u1ee7a B\u1ea3n \u0111\u1ed3 M\u00f4 h\u00ecnh Kinh doanh n\u1eb1m \u1edf kh\u1ea3 n\u0103ng th\u00fac \u0111\u1ea9y qu\u00e1 tr\u00ecnh l\u1eb7p l\u1ea1i. Khi b\u1ea3n nh\u00e1p ban \u0111\u1ea7u ho\u00e0n th\u00e0nh, tr\u1ecdng t\u00e2m chuy\u1ec3n sang x\u00e1c th\u1ef1c. \u0110i\u1ec1u n\u00e0y bao g\u1ed3m vi\u1ec7c ki\u1ec3m tra c\u00e1c gi\u1ea3 \u0111\u1ecbnh mang r\u1ee7i ro nh\u1ea5t.<\/p>\n

                          V\u00ed d\u1ee5, n\u1ebfu gi\u1ea3 \u0111\u1ecbnh l\u00e0 kh\u00e1ch h\u00e0ng s\u1ebd tr\u1ea3 ph\u00ed \u0111\u0103ng k\u00fd, b\u01b0\u1edbc x\u00e1c th\u1ef1c l\u00e0 th\u1eed b\u00e1n \u0111\u0103ng k\u00fd tr\u01b0\u1edbc khi x\u00e2y d\u1ef1ng to\u00e0n b\u1ed9 n\u1ec1n t\u1ea3ng. \u0110i\u1ec1u n\u00e0y \u0111\u01b0\u1ee3c g\u1ecdi l\u00e0 ph\u01b0\u01a1ng ph\u00e1p s\u1ea3n ph\u1ea9m kh\u1ea3 thi t\u1ed1i thi\u1ec3u (MVP).<\/p>\n

                          N\u1ebfu d\u1eef li\u1ec7u cho th\u1ea5y t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i th\u1ea5p, \u0111\u1ed9i nh\u00f3m ph\u1ea3i xem x\u00e9t l\u1ea1i B\u1ea3n \u0111\u1ed3 Kinh doanh. C\u00f3 th\u1ec3 gi\u00e1 c\u1ea3 qu\u00e1 cao, ho\u1eb7c \u0111\u1ec1 xu\u1ea5t gi\u00e1 tr\u1ecb ch\u01b0a r\u00f5 r\u00e0ng. B\u1ea3n \u0111\u1ed3 Kinh doanh cung c\u1ea5p c\u1ea5u tr\u00fac \u0111\u1ec3 th\u1ef1c hi\u1ec7n c\u00e1c \u0111i\u1ec1u ch\u1ec9nh n\u00e0y m\u1ed9t c\u00e1ch h\u1ec7 th\u1ed1ng.<\/p>\n

                          \ud83d\udd0d S\u1ef1 \u0111\u1ed3ng b\u1ed9 chi\u1ebfn l\u01b0\u1ee3c<\/h2>\n

                          M\u1ed9t khi m\u00f4 h\u00ecnh \u0111\u01b0\u1ee3c x\u00e1c \u0111\u1ecbnh, n\u00f3 ph\u1ea3i ph\u00f9 h\u1ee3p v\u1edbi chi\u1ebfn l\u01b0\u1ee3c t\u1ed5 ch\u1ee9c r\u1ed9ng l\u1edbn h\u01a1n. C\u00e1c ngu\u1ed3n l\u1ef1c v\u00e0 ho\u1ea1t \u0111\u1ed9ng ph\u1ea3i h\u1ed7 tr\u1ee3 \u0111\u1ec1 xu\u1ea5t gi\u00e1 tr\u1ecb. N\u1ebfu \u0111\u1ec1 xu\u1ea5t gi\u00e1 tr\u1ecb l\u00e0 \u201ct\u1ed1c \u0111\u1ed9\u201d, c\u00e1c Ho\u1ea1t \u0111\u1ed9ng then ph\u1ea3i \u01b0u ti\u00ean ph\u00e1t tri\u1ec3n nhanh v\u00e0 h\u1eadu c\u1ea7n.<\/p>\n

                          S\u1ef1 \u0111\u1ed3ng b\u1ed9 \u0111\u1ea3m b\u1ea3o c\u00f4ng ty di chuy\u1ec3n theo m\u1ed9t h\u01b0\u1edbng nh\u1ea5t \u0111\u1ecbnh. N\u00f3 ng\u0103n ng\u1eeba s\u1ef1 ph\u00e2n m\u1ea3nh ngu\u1ed3n l\u1ef1c. Khi m\u1ecdi b\u1ed9 ph\u1eadn \u0111\u1ec1u hi\u1ec3u r\u00f5 ch\u00edn kh\u1ed1i, h\u1ecd c\u00f3 th\u1ec3 \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh h\u1ed7 tr\u1ee3 m\u00f4 h\u00ecnh kinh doanh c\u1ed1t l\u00f5i.<\/p>\n

                          \ud83d\udcdd Nh\u1eefng suy ngh\u0129 cu\u1ed1i c\u00f9ng v\u1ec1 l\u1eadp k\u1ebf ho\u1ea1ch chi\u1ebfn l\u01b0\u1ee3c<\/h2>\n

                          X\u00e2y d\u1ef1ng m\u1ed9t doanh nghi\u1ec7p l\u00e0 \u0111i\u1ec1u ph\u1ee9c t\u1ea1p. B\u1ea3n \u0111\u1ed3 M\u00f4 h\u00ecnh Kinh doanh gi\u00fap \u0111\u01a1n gi\u1ea3n h\u00f3a s\u1ef1 ph\u1ee9c t\u1ea1p n\u00e0y m\u00e0 kh\u00f4ng l\u00e0m \u0111\u01a1n gi\u1ea3n h\u00f3a qu\u00e1 m\u1ee9c th\u1ef1c t\u1ebf. N\u00f3 bu\u1ed9c ph\u1ea3i c\u00f3 k\u1ef7 lu\u1eadt. N\u00f3 y\u00eau c\u1ea7u c\u00e1c \u0111\u1ed9i nh\u00f3m ph\u1ea3i r\u00f5 r\u00e0ng v\u1ec1 nh\u1eefng l\u1ef1a ch\u1ecdn c\u1ee7a m\u00ecnh.<\/p>\n

                          B\u1eb1ng c\u00e1ch l\u1eadp b\u1ea3n \u0111\u1ed3 cho ch\u00edn kh\u1ed1i x\u00e2y d\u1ef1ng, c\u00e1c t\u1ed5 ch\u1ee9c c\u00f3 c\u00e1i nh\u00ecn to\u00e0n di\u1ec7n. H\u1ecd c\u00f3 th\u1ec3 th\u1ea5y s\u1ef1 thay \u0111\u1ed5i trong gi\u00e1 c\u1ea3 \u1ea3nh h\u01b0\u1edfng th\u1ebf n\u00e0o \u0111\u1ebfn c\u1ea5u tr\u00fac chi ph\u00ed, hay s\u1ef1 thay \u0111\u1ed5i trong \u0111\u1ed1i t\u00e1c \u1ea3nh h\u01b0\u1edfng th\u1ebf n\u00e0o \u0111\u1ebfn c\u00e1c ho\u1ea1t \u0111\u1ed9ng ch\u00ednh. Ch\u00ednh c\u00e1i nh\u00ecn li\u00ean k\u1ebft n\u00e0y l\u00e0 n\u01a1i t\u00ecm th\u1ea5y c\u00e1i nh\u00ecn chi\u1ebfn l\u01b0\u1ee3c.<\/p>\n

                          S\u1eed d\u1ee5ng B\u1ea3n \u0111\u1ed3 nh\u01b0 \u0111i\u1ec3m kh\u1edfi \u0111\u1ea7u. \u0110\u1ec3 n\u00f3 d\u1eabn d\u1eaft c\u00e1c cu\u1ed9c tr\u00f2 chuy\u1ec7n c\u1ee7a b\u1ea1n. \u0110\u1ec3 n\u00f3 \u0111\u1ecbnh h\u00ecnh c\u00e1c th\u00ed nghi\u1ec7m c\u1ee7a b\u1ea1n. Khi doanh nghi\u1ec7p ph\u00e1t tri\u1ec3n v\u00e0 thay \u0111\u1ed5i, b\u1ea3n \u0111\u1ed3 c\u0169ng s\u1ebd thay \u0111\u1ed5i theo. \u0110\u00f3 l\u00e0 m\u1ed9t c\u00f4ng c\u1ee5 linh ho\u1ea1t cho m\u1ed9t th\u1ecb tr\u01b0\u1eddng n\u0103ng \u0111\u1ed9ng. H\u00e3y \u0111\u00f3n nh\u1eadn qu\u00e1 tr\u00ecnh c\u1ea3i ti\u1ebfn li\u00ean t\u1ee5c. \u0110\u00e2y ch\u00ednh l\u00e0 c\u00e1ch t\u1ea1o ra gi\u00e1 tr\u1ecb b\u1ec1n v\u1eefng.<\/p>\n","protected":false},"excerpt":{"rendered":"

                          N\u1ec1n t\u1ea3ng c\u1ee7a b\u1ea5t k\u1ef3 doanh nghi\u1ec7p b\u1ec1n v\u1eefng n\u00e0o n\u1eb1m \u1edf s\u1ef1 r\u00f5 r\u00e0ng. Tr\u01b0\u1edbc khi x\u00e2y d\u1ef1ng b\u1ea5t k\u1ef3 s\u1ea3n ph\u1ea9m n\u00e0o hay qu\u1ea3ng b\u00e1 d\u1ecbch v\u1ee5, logic…<\/p>\n","protected":false},"author":1,"featured_media":1458,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_title":"H\u01b0\u1edbng d\u1eabn B\u1ea3n \u0111\u1ed3 M\u00f4 h\u00ecnh Kinh doanh: Chi\u1ebfn l\u01b0\u1ee3c ra m\u1eaft v\u00e0 9 kh\u1ed1i","_yoast_wpseo_metadesc":"M\u1ed9t h\u01b0\u1edbng d\u1eabn to\u00e0n di\u1ec7n v\u1ec1 B\u1ea3n \u0111\u1ed3 M\u00f4 h\u00ecnh Kinh doanh. 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